#901D40#901D40
#901D40 is a dark, vivid pink. Relative luminance 0.072; OKLCH L 43.5% C 0.151 H 8.7°. Best body text is #FFFFFF at 8.62:1 contrast (WCAG AA passes).
Color values
| HEX | #901D40 |
|---|---|
| RGB | rgb(144, 29, 64) |
| HSL | hsl(342, 66%, 34%) |
| HSV | hsv(342, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 55.6%, 43.5%) |
| CIE-LAB | lab(32.21, 48.92, 8.94) |
| CIE-LCH | lch(32.21, 49.73, 10.35°) |
| OKLab | oklab(43.5% 0.1488 0.0228) |
| OKLCH | oklch(43.5% 0.151 8.7) |
| XYZ | xyz(12.8676, 7.1800, 5.5578) |
| Luminance | 0.0718 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Wine
#8C0034
ΔE00 3.19
Cranberry
#9E003A
ΔE00 3.50
Purple Red
#990147
ΔE00 3.51
Berry
#990F4B
ΔE00 3.79
Mulberry
#920A4E
ΔE00 5.61
Bordeaux
#7B002C
ΔE00 5.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D40 #1D906D
analogous
#901D7A #901D40 #90341D
triadic
#901D40 #40901D #1D4090
tetradic
#901D40 #7A901D #1D906D #341D90
square
#901D40 #7A901D #1D906D #341D90
split-complementary
#901D40 #1D9034 #1D7A90
monochromatic
#2A0813 #5D1329 #901D40 #C32757 #DB4C78
Accessibility & contrast
On white
8.62
#901D40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.44
#901D40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D40
8.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D40 | 1.00 | 8.62 | 2.44 | 8.62 |
| #FFFFFF | 8.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.44 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C3D41
Deuteranopia (green-blind)
#5A543D
Tritanopia (blue-blind)
#9E002C
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #901d40; /* rgb */ color: rgb(144, 29, 64); /* oklch */ color: oklch(43.5% 0.151 8.7);
Tailwind
colors: {
custom: {
50: '#b76574',
500: '#901d40',
950: '#000000',
},
}SCSS
$custom: #901d40; $custom-light: #b76574; $custom-dark: #000000;
JSON
{
"hex": "#901d40",
"rgb": {
"r": 144,
"g": 29,
"b": 64
},
"hsl": {
"h": 341.739,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.43503,
"c": 0.15053,
"h": 8.7
},
"luminance": 0.07178
}Semantic roles & 50–950 ramp
primary
#901D40
secondary
#4BBD9B
accent
#E9B53E
background
#FBF6F7
surface
#F7EBED
border
#D0C6C8
text
#120608
muted
#817A7B