#901D37#901D37
#901D37 is a dark, vivid red. Relative luminance 0.071; OKLCH L 43.3% C 0.149 H 13.8°. Best body text is #FFFFFF at 8.69:1 contrast (WCAG AA passes).
Color values
| HEX | #901D37 |
|---|---|
| RGB | rgb(144, 29, 55) |
| HSL | hsl(346, 66%, 34%) |
| HSV | hsv(346, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 61.8%, 43.5%) |
| CIE-LAB | lab(32.00, 48.26, 14.57) |
| CIE-LCH | lch(32.00, 50.41, 16.80°) |
| OKLab | oklab(43.28% 0.1451 0.0357) |
| OKLCH | oklch(43.28% 0.149 13.8) |
| XYZ | xyz(12.6319, 7.0857, 4.3162) |
| Luminance | 0.0708 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.11
Red Wine
#8C0034
ΔE00 3.23
Rouge
#AB1239
ΔE00 5.24
Bordeaux
#7B002C
ΔE00 5.59
Wine Red
#7B0323
ΔE00 5.73
Burgundy
#800020
ΔE00 5.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D37 #1D9076
analogous
#901D71 #901D37 #903D1D
triadic
#901D37 #37901D #1D3790
tetradic
#901D37 #71901D #1D9076 #3D1D90
square
#901D37 #71901D #1D9076 #3D1D90
split-complementary
#901D37 #1D903D #1D7190
monochromatic
#2A0810 #5D1324 #901D37 #C3274A #DB4C6D
Accessibility & contrast
On white
8.69
#901D37 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.42
#901D37 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D37
8.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D37 | 1.00 | 8.69 | 2.42 | 8.69 |
| #FFFFFF | 8.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3C37
Deuteranopia (green-blind)
#5B5434
Tritanopia (blue-blind)
#9E0028
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #901d37; /* rgb */ color: rgb(144, 29, 55); /* oklch */ color: oklch(43.3% 0.149 13.8);
Tailwind
colors: {
custom: {
50: '#b7656d',
500: '#901d37',
950: '#000000',
},
}SCSS
$custom: #901d37; $custom-light: #b7656d; $custom-dark: #000000;
JSON
{
"hex": "#901d37",
"rgb": {
"r": 144,
"g": 29,
"b": 55
},
"hsl": {
"h": 346.435,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.43278,
"c": 0.14948,
"h": 13.8
},
"luminance": 0.07084
}Semantic roles & 50–950 ramp
primary
#901D37
secondary
#4BBDA4
accent
#E9C33E
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130607
muted
#827A7A