#901D35#901D35
#901D35 is a dark, vivid red. Relative luminance 0.071; OKLCH L 43.2% C 0.149 H 14.9°. Best body text is #FFFFFF at 8.70:1 contrast (WCAG AA passes).
Color values
| HEX | #901D35 |
|---|---|
| RGB | rgb(144, 29, 53) |
| HSL | hsl(347, 66%, 34%) |
| HSV | hsv(347, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 63.2%, 43.5%) |
| CIE-LAB | lab(31.96, 48.13, 15.82) |
| CIE-LCH | lch(31.96, 50.66, 18.20°) |
| OKLab | oklab(43.23% 0.1443 0.0385) |
| OKLCH | oklch(43.23% 0.149 14.9) |
| XYZ | xyz(12.5849, 7.0669, 4.0689) |
| Luminance | 0.0707 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.45
Red Wine
#8C0034
ΔE00 3.65
Rouge
#AB1239
ΔE00 5.08
Wine Red
#7B0323
ΔE00 5.49
Burgundy
#800020
ΔE00 5.50
Bordeaux
#7B002C
ΔE00 5.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D35 #1D9078
analogous
#901D6F #901D35 #903F1D
triadic
#901D35 #35901D #1D3590
tetradic
#901D35 #6F901D #1D9078 #3F1D90
square
#901D35 #6F901D #1D9078 #3F1D90
split-complementary
#901D35 #1D903F #1D6F90
monochromatic
#2A0810 #5D1322 #901D35 #C32748 #DB4C6A
Accessibility & contrast
On white
8.70
#901D35 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.41
#901D35 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D35
8.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D35 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D35 | 1.00 | 8.70 | 2.41 | 8.70 |
| #FFFFFF | 8.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3C35
Deuteranopia (green-blind)
#5B5432
Tritanopia (blue-blind)
#9E0027
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #901d35; /* rgb */ color: rgb(144, 29, 53); /* oklch */ color: oklch(43.2% 0.149 14.9);
Tailwind
colors: {
custom: {
50: '#b7656c',
500: '#901d35',
950: '#000000',
},
}SCSS
$custom: #901d35; $custom-light: #b7656c; $custom-dark: #000000;
JSON
{
"hex": "#901d35",
"rgb": {
"r": 144,
"g": 29,
"b": 53
},
"hsl": {
"h": 347.478,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.43233,
"c": 0.14937,
"h": 14.9
},
"luminance": 0.07065
}Semantic roles & 50–950 ramp
primary
#901D35
secondary
#4BBDA6
accent
#E9C63E
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130606
muted
#827A7A