#901D2C#901D2C
#901D2C is a dark, vivid red. Relative luminance 0.070; OKLCH L 43.1% C 0.149 H 19.7°. Best body text is #FFFFFF at 8.76:1 contrast (WCAG AA passes).
Color values
| HEX | #901D2C |
|---|---|
| RGB | rgb(144, 29, 44) |
| HSL | hsl(352, 66%, 34%) |
| HSV | hsv(352, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 69.4%, 43.5%) |
| CIE-LAB | lab(31.79, 47.59, 21.46) |
| CIE-LCH | lch(31.79, 52.20, 24.27°) |
| OKLab | oklab(43.05% 0.1406 0.0503) |
| OKLCH | oklch(43.05% 0.149 19.7) |
| XYZ | xyz(12.3970, 6.9918, 3.0792) |
| Luminance | 0.0699 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 4.56
Wine Red
#7B0323
ΔE00 5.53
Rouge
#AB1239
ΔE00 5.60
Cranberry
#9E003A
ΔE00 5.92
Red Wine
#8C0034
ΔE00 6.25
Brown
#A52A2A
ΔE00 6.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D2C #1D9081
analogous
#901D66 #901D2C #90481D
triadic
#901D2C #2C901D #1D2C90
tetradic
#901D2C #66901D #1D9081 #481D90
square
#901D2C #66901D #1D9081 #481D90
split-complementary
#901D2C #1D9048 #1D6690
monochromatic
#2A080D #5D131C #901D2C #C3273C #DB4C5F
Accessibility & contrast
On white
8.76
#901D2C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.40
#901D2C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D2C
8.76:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D2C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D2C | 1.00 | 8.76 | 2.40 | 8.76 |
| #FFFFFF | 8.76 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.40 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.76 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F3B2C
Deuteranopia (green-blind)
#5C5328
Tritanopia (blue-blind)
#9F0024
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #901d2c; /* rgb */ color: rgb(144, 29, 44); /* oklch */ color: oklch(43.1% 0.149 19.7);
Tailwind
colors: {
custom: {
50: '#b86565',
500: '#901d2c',
950: '#000000',
},
}SCSS
$custom: #901d2c; $custom-light: #b86565; $custom-dark: #000000;
JSON
{
"hex": "#901d2c",
"rgb": {
"r": 144,
"g": 29,
"b": 44
},
"hsl": {
"h": 352.174,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.43052,
"c": 0.14937,
"h": 19.7
},
"luminance": 0.0699
}Semantic roles & 50–950 ramp
primary
#901D2C
secondary
#4BBDAF
accent
#E9D33E
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130605
muted
#827A7A