#901D1D#901D1D
#901D1D is a dark, vivid red. Relative luminance 0.069; OKLCH L 42.8% C 0.151 H 26.4°. Best body text is #FFFFFF at 8.83:1 contrast (WCAG AA passes).
Color values
| HEX | #901D1D |
|---|---|
| RGB | rgb(144, 29, 29) |
| HSL | hsl(0, 66%, 34%) |
| HSV | hsv(0, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 79.9%, 43.5%) |
| CIE-LAB | lab(31.58, 46.91, 30.58) |
| CIE-LCH | lch(31.58, 55.99, 33.10°) |
| OKLab | oklab(42.83% 0.135 0.067) |
| OKLCH | oklch(42.83% 0.151 26.4) |
| XYZ | xyz(12.1642, 6.8987, 1.8532) |
| Luminance | 0.0690 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Carmine
#9D0216
ΔE00 2.91
Crimson (survey)
#8C000F
ΔE00 3.11
Brown
#A52A2A
ΔE00 5.00
Indian Red
#850E04
ΔE00 5.18
Darkred
#8B0000
ΔE00 5.26
Blood Red
#980002
ΔE00 5.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D1D #1D9090
analogous
#901D57 #901D1D #90571D
triadic
#901D1D #1D901D #1D1D90
tetradic
#901D1D #57901D #1D9090 #571D90
square
#901D1D #57901D #1D9090 #571D90
split-complementary
#901D1D #1D9057 #1D5790
monochromatic
#2A0808 #5D1313 #901D1D #C32727 #DB4C4C
Accessibility & contrast
On white
8.83
#901D1D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.38
#901D1D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D1D
8.83:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D1D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D1D | 1.00 | 8.83 | 2.38 | 8.83 |
| #FFFFFF | 8.83 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.38 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.83 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#413A1B
Deuteranopia (green-blind)
#5D5318
Tritanopia (blue-blind)
#9F001F
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #901d1d; /* rgb */ color: rgb(144, 29, 29); /* oklch */ color: oklch(42.8% 0.151 26.4);
Tailwind
colors: {
custom: {
50: '#b96459',
500: '#901d1d',
950: '#000000',
},
}SCSS
$custom: #901d1d; $custom-light: #b96459; $custom-dark: #000000;
JSON
{
"hex": "#901d1d",
"rgb": {
"r": 144,
"g": 29,
"b": 29
},
"hsl": {
"h": 0,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.42825,
"c": 0.15072,
"h": 26.4
},
"luminance": 0.06897
}Semantic roles & 50–950 ramp
primary
#901D1D
secondary
#4BBDBD
accent
#E9E93E
background
#FCF6F5
surface
#F8EBE9
border
#D1C6C5
text
#130603
muted
#827A78