#901C27#901C27
#901C27 is a dark, vivid red. Relative luminance 0.069; OKLCH L 42.9% C 0.150 H 21.9°. Best body text is #FFFFFF at 8.82:1 contrast (WCAG AA passes).
Color values
| HEX | #901C27 |
|---|---|
| RGB | rgb(144, 28, 39) |
| HSL | hsl(354, 67%, 34%) |
| HSV | hsv(354, 81%, 56%) |
| CMYK | cmyk(0%, 80.6%, 72.9%, 43.5%) |
| CIE-LAB | lab(31.60, 47.64, 24.43) |
| CIE-LCH | lch(31.60, 53.54, 27.15°) |
| OKLab | oklab(42.88% 0.1397 0.0561) |
| OKLCH | oklch(42.88% 0.15 21.9) |
| XYZ | xyz(12.2845, 6.9082, 2.6057) |
| Luminance | 0.0691 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 4.81
Carmine
#9D0216
ΔE00 5.08
Crimson (survey)
#8C000F
ΔE00 5.53
Brown
#A52A2A
ΔE00 5.65
Wine Red
#7B0323
ΔE00 6.15
Rouge
#AB1239
ΔE00 6.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901C27 #1C9085
analogous
#901C61 #901C27 #904B1C
triadic
#901C27 #27901C #1C2790
tetradic
#901C27 #61901C #1C9085 #4B1C90
square
#901C27 #61901C #1C9085 #4B1C90
split-complementary
#901C27 #1C904B #1C6190
monochromatic
#2A080B #5D1219 #901C27 #C32635 #DC4A58
Accessibility & contrast
On white
8.82
#901C27 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.38
#901C27 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901C27
8.82:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901C27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901C27 | 1.00 | 8.82 | 2.38 | 8.82 |
| #FFFFFF | 8.82 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.38 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.82 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#403B26
Deuteranopia (green-blind)
#5C5323
Tritanopia (blue-blind)
#9F0021
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #901c27; /* rgb */ color: rgb(144, 28, 39); /* oklch */ color: oklch(42.9% 0.150 21.9);
Tailwind
colors: {
custom: {
50: '#b86461',
500: '#901c27',
950: '#000000',
},
}SCSS
$custom: #901c27; $custom-light: #b86461; $custom-dark: #000000;
JSON
{
"hex": "#901c27",
"rgb": {
"r": 144,
"g": 28,
"b": 39
},
"hsl": {
"h": 354.31,
"s": 67.442,
"l": 33.725
},
"oklch": {
"l": 0.42884,
"c": 0.15049,
"h": 21.9
},
"luminance": 0.06906
}Semantic roles & 50–950 ramp
primary
#901C27
secondary
#4ABEB3
accent
#EADA3D
background
#FCF6F5
surface
#F8EBE9
border
#D1C6C5
text
#130605
muted
#827A79