#901B40#901B40
#901B40 is a dark, vivid pink. Relative luminance 0.071; OKLCH L 43.3% C 0.152 H 8.3°. Best body text is #FFFFFF at 8.69:1 contrast (WCAG AA passes).
Color values
| HEX | #901B40 |
|---|---|
| RGB | rgb(144, 27, 64) |
| HSL | hsl(341, 68%, 34%) |
| HSV | hsv(341, 81%, 56%) |
| CMYK | cmyk(0%, 81.3%, 55.6%, 43.5%) |
| CIE-LAB | lab(32.00, 49.53, 8.64) |
| CIE-LCH | lch(32.00, 50.27, 9.90°) |
| OKLab | oklab(43.35% 0.1508 0.022) |
| OKLCH | oklch(43.35% 0.152 8.3) |
| XYZ | xyz(12.8202, 7.0852, 5.5420) |
| Luminance | 0.0708 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Wine
#8C0034
ΔE00 3.09
Purple Red
#990147
ΔE00 3.25
Cranberry
#9E003A
ΔE00 3.54
Berry
#990F4B
ΔE00 3.58
Mulberry
#920A4E
ΔE00 5.35
Wine (survey)
#80013F
ΔE00 5.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901B40 #1B906B
analogous
#901B7A #901B40 #90311B
triadic
#901B40 #40901B #1B4090
tetradic
#901B40 #7A901B #1B906B #311B90
square
#901B40 #7A901B #1B906B #311B90
split-complementary
#901B40 #1B9031 #1B7A90
monochromatic
#290812 #5C1129 #901B40 #C42557 #DD4977
Accessibility & contrast
On white
8.69
#901B40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.42
#901B40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901B40
8.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901B40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901B40 | 1.00 | 8.69 | 2.42 | 8.69 |
| #FFFFFF | 8.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B3C41
Deuteranopia (green-blind)
#59543D
Tritanopia (blue-blind)
#9E002B
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #901b40; /* rgb */ color: rgb(144, 27, 64); /* oklch */ color: oklch(43.3% 0.152 8.3);
Tailwind
colors: {
custom: {
50: '#b76574',
500: '#901b40',
950: '#000000',
},
}SCSS
$custom: #901b40; $custom-light: #b76574; $custom-dark: #000000;
JSON
{
"hex": "#901b40",
"rgb": {
"r": 144,
"g": 27,
"b": 64
},
"hsl": {
"h": 341.026,
"s": 68.421,
"l": 33.529
},
"oklch": {
"l": 0.43346,
"c": 0.15235,
"h": 8.3
},
"luminance": 0.07083
}Semantic roles & 50–950 ramp
primary
#901B40
secondary
#48BF99
accent
#EBB43D
background
#FBF6F7
surface
#F7EBED
border
#D0C6C8
text
#120608
muted
#817A7B