#901A40#901A40
#901A40 is a dark, vivid pink. Relative luminance 0.070; OKLCH L 43.3% C 0.153 H 8.1°. Best body text is #FFFFFF at 8.72:1 contrast (WCAG AA passes).
Color values
| HEX | #901A40 |
|---|---|
| RGB | rgb(144, 26, 64) |
| HSL | hsl(341, 69%, 33%) |
| HSV | hsv(341, 82%, 56%) |
| CMYK | cmyk(0%, 81.9%, 55.6%, 43.5%) |
| CIE-LAB | lab(31.90, 49.81, 8.50) |
| CIE-LCH | lch(31.90, 50.53, 9.68°) |
| OKLab | oklab(43.27% 0.1517 0.0217) |
| OKLCH | oklch(43.27% 0.153 8.1) |
| XYZ | xyz(12.7976, 7.0401, 5.5345) |
| Luminance | 0.0704 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Wine
#8C0034
ΔE00 3.05
Purple Red
#990147
ΔE00 3.13
Berry
#990F4B
ΔE00 3.48
Cranberry
#9E003A
ΔE00 3.56
Mulberry
#920A4E
ΔE00 5.23
Wine (survey)
#80013F
ΔE00 5.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901A40 #1A906A
analogous
#901A7B #901A40 #902F1A
triadic
#901A40 #40901A #1A4090
tetradic
#901A40 #7B901A #1A906A #2F1A90
square
#901A40 #7B901A #1A906A #2F1A90
split-complementary
#901A40 #1A902F #1A7B90
monochromatic
#280712 #5C1129 #901A40 #C42357 #DE4777
Accessibility & contrast
On white
8.72
#901A40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.41
#901A40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901A40
8.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901A40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901A40 | 1.00 | 8.72 | 2.41 | 8.72 |
| #FFFFFF | 8.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A3C41
Deuteranopia (green-blind)
#59533D
Tritanopia (blue-blind)
#9E002B
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #901a40; /* rgb */ color: rgb(144, 26, 64); /* oklch */ color: oklch(43.3% 0.153 8.1);
Tailwind
colors: {
custom: {
50: '#b76474',
500: '#901a40',
950: '#000000',
},
}SCSS
$custom: #901a40; $custom-light: #b76474; $custom-dark: #000000;
JSON
{
"hex": "#901a40",
"rgb": {
"r": 144,
"g": 26,
"b": 64
},
"hsl": {
"h": 340.678,
"s": 69.412,
"l": 33.333
},
"oklch": {
"l": 0.43271,
"c": 0.15323,
"h": 8.1
},
"luminance": 0.07038
}Semantic roles & 50–950 ramp
primary
#901A40
secondary
#47BF98
accent
#ECB33C
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#120608
muted
#817A7B