#901740#901740

#901740 is a dark, vivid pink. Relative luminance 0.069; OKLCH L 43.1% C 0.156 H 7.6°. Best body text is #FFFFFF at 8.81:1 contrast (WCAG AA passes).

Color values

HEX#901740
RGBrgb(144, 23, 64)
HSLhsl(340, 72%, 33%)
HSVhsv(340, 84%, 56%)
CMYKcmyk(0%, 84%, 55.6%, 43.5%)
CIE-LABlab(31.61, 50.63, 8.10)
CIE-LCHlch(31.61, 51.28, 9.08°)
OKLaboklab(43.06% 0.1543 0.0207)
OKLCHoklch(43.06% 0.156 7.6)
XYZxyz(12.7346, 6.9141, 5.5135)
Luminance0.0691 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#901740 #179067
analogous
#90177D #901740 #902A17
triadic
#901740 #409017 #174090
tetradic
#901740 #7D9017 #179067 #2A1790
square
#901740 #7D9017 #179067 #2A1790
split-complementary
#901740 #17902A #177D90
monochromatic
#260611 #5B0F29 #901740 #C51F57 #E14177

Accessibility & contrast

On white

8.81
#901740 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.38
#901740 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #901740
8.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##901740#FFFFFF#000000##FFFFFF
##9017401.008.812.388.81
#FFFFFF8.811.0021.001.00
#0000002.3821.001.0021.00
##FFFFFF8.811.0021.001.00

Color blindness preview

Protanopia (red-blind)
#393B41
Deuteranopia (green-blind)
#58533D
Tritanopia (blue-blind)
#9E002A
Achromatopsia (no color)
#4A4A4A

Design tokens & code

CSS
--color: #901740;
/* rgb */ color: rgb(144, 23, 64);
/* oklch */ color: oklch(43.1% 0.156 7.6);
Tailwind
colors: {
  custom: {
    50: '#b76374',
    500: '#901740',
    950: '#000000',
  },
}
SCSS
$custom: #901740;
$custom-light: #b76374;
$custom-dark: #000000;
JSON
{
  "hex": "#901740",
  "rgb": {
    "r": 144,
    "g": 23,
    "b": 64
  },
  "hsl": {
    "h": 339.669,
    "s": 72.455,
    "l": 32.745
  },
  "oklch": {
    "l": 0.4306,
    "c": 0.15572,
    "h": 7.6
  },
  "luminance": 0.06912
}

Semantic roles & 50–950 ramp

primary
#901740
secondary
#42C196
accent
#EFB139
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#120608
muted
#817A7B

Preview Lab

Preview with #901740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#901740 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva