#901728#901728
#901728 is a dark, vivid red. Relative luminance 0.067; OKLCH L 42.5% C 0.154 H 20.3°. Best body text is #FFFFFF at 8.98:1 contrast (WCAG AA passes).
Color values
| HEX | #901728 |
|---|---|
| RGB | rgb(144, 23, 40) |
| HSL | hsl(352, 72%, 33%) |
| HSV | hsv(352, 84%, 56%) |
| CMYK | cmyk(0%, 84%, 72.2%, 43.5%) |
| CIE-LAB | lab(31.11, 49.12, 23.20) |
| CIE-LCH | lch(31.11, 54.32, 25.29°) |
| OKLab | oklab(42.53% 0.1446 0.0536) |
| OKLCH | oklch(42.53% 0.154 20.3) |
| XYZ | xyz(12.1924, 6.6972, 2.6578) |
| Luminance | 0.0669 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 4.12
Wine Red
#7B0323
ΔE00 5.36
Carmine
#9D0216
ΔE00 5.84
Rouge
#AB1239
ΔE00 6.05
Crimson (survey)
#8C000F
ΔE00 6.20
Cranberry
#9E003A
ΔE00 6.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901728 #17907F
analogous
#901765 #901728 #904217
triadic
#901728 #289017 #172890
tetradic
#901728 #659017 #17907F #421790
square
#901728 #659017 #17907F #421790
split-complementary
#901728 #179042 #176590
monochromatic
#26060B #5B0F19 #901728 #C51F37 #E14157
Accessibility & contrast
On white
8.98
#901728 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.34
#901728 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901728
8.98:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901728 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901728 | 1.00 | 8.98 | 2.34 | 8.98 |
| #FFFFFF | 8.98 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.34 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.98 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3928
Deuteranopia (green-blind)
#5B5224
Tritanopia (blue-blind)
#9F001F
Achromatopsia (no color)
#494949
Design tokens & code
CSS
--color: #901728; /* rgb */ color: rgb(144, 23, 40); /* oklch */ color: oklch(42.5% 0.154 20.3);
Tailwind
colors: {
custom: {
50: '#b86261',
500: '#901728',
950: '#000000',
},
}SCSS
$custom: #901728; $custom-light: #b86261; $custom-dark: #000000;
JSON
{
"hex": "#901728",
"rgb": {
"r": 144,
"g": 23,
"b": 40
},
"hsl": {
"h": 351.57,
"s": 72.455,
"l": 32.745
},
"oklch": {
"l": 0.42526,
"c": 0.15421,
"h": 20.3
},
"luminance": 0.06695
}Semantic roles & 50–950 ramp
primary
#901728
secondary
#42C1AF
accent
#EFD639
background
#FCF6F5
surface
#F8EBE9
border
#D1C6C5
text
#130605
muted
#827A79