#901728#901728

#901728 is a dark, vivid red. Relative luminance 0.067; OKLCH L 42.5% C 0.154 H 20.3°. Best body text is #FFFFFF at 8.98:1 contrast (WCAG AA passes).

Color values

HEX#901728
RGBrgb(144, 23, 40)
HSLhsl(352, 72%, 33%)
HSVhsv(352, 84%, 56%)
CMYKcmyk(0%, 84%, 72.2%, 43.5%)
CIE-LABlab(31.11, 49.12, 23.20)
CIE-LCHlch(31.11, 54.32, 25.29°)
OKLaboklab(42.53% 0.1446 0.0536)
OKLCHoklch(42.53% 0.154 20.3)
XYZxyz(12.1924, 6.6972, 2.6578)
Luminance0.0669 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#901728 #17907F
analogous
#901765 #901728 #904217
triadic
#901728 #289017 #172890
tetradic
#901728 #659017 #17907F #421790
square
#901728 #659017 #17907F #421790
split-complementary
#901728 #179042 #176590
monochromatic
#26060B #5B0F19 #901728 #C51F37 #E14157

Accessibility & contrast

On white

8.98
#901728 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.34
#901728 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #901728
8.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##901728#FFFFFF#000000##FFFFFF
##9017281.008.982.348.98
#FFFFFF8.981.0021.001.00
#0000002.3421.001.0021.00
##FFFFFF8.981.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3D3928
Deuteranopia (green-blind)
#5B5224
Tritanopia (blue-blind)
#9F001F
Achromatopsia (no color)
#494949

Design tokens & code

CSS
--color: #901728;
/* rgb */ color: rgb(144, 23, 40);
/* oklch */ color: oklch(42.5% 0.154 20.3);
Tailwind
colors: {
  custom: {
    50: '#b86261',
    500: '#901728',
    950: '#000000',
  },
}
SCSS
$custom: #901728;
$custom-light: #b86261;
$custom-dark: #000000;
JSON
{
  "hex": "#901728",
  "rgb": {
    "r": 144,
    "g": 23,
    "b": 40
  },
  "hsl": {
    "h": 351.57,
    "s": 72.455,
    "l": 32.745
  },
  "oklch": {
    "l": 0.42526,
    "c": 0.15421,
    "h": 20.3
  },
  "luminance": 0.06695
}

Semantic roles & 50–950 ramp

primary
#901728
secondary
#42C1AF
accent
#EFD639
background
#FCF6F5
surface
#F8EBE9
border
#D1C6C5
text
#130605
muted
#827A79

Preview Lab

Preview with #901728

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#901728 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva