#901727#901727
#901727 is a dark, vivid red. Relative luminance 0.067; OKLCH L 42.5% C 0.154 H 20.8°. Best body text is #FFFFFF at 8.98:1 contrast (WCAG AA passes).
Color values
| HEX | #901727 |
|---|---|
| RGB | rgb(144, 23, 39) |
| HSL | hsl(352, 72%, 33%) |
| HSV | hsv(352, 84%, 56%) |
| CMYK | cmyk(0%, 84%, 72.9%, 43.5%) |
| CIE-LAB | lab(31.09, 49.07, 23.83) |
| CIE-LCH | lch(31.09, 54.55, 25.90°) |
| OKLab | oklab(42.51% 0.1442 0.0548) |
| OKLCH | oklch(42.51% 0.154 20.8) |
| XYZ | xyz(12.1756, 6.6905, 2.5694) |
| Luminance | 0.0669 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 4.21
Wine Red
#7B0323
ΔE00 5.52
Carmine
#9D0216
ΔE00 5.53
Crimson (survey)
#8C000F
ΔE00 5.87
Rouge
#AB1239
ΔE00 6.25
Brown
#A52A2A
ΔE00 6.29
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901727 #179080
analogous
#901763 #901727 #904317
triadic
#901727 #279017 #172790
tetradic
#901727 #639017 #179080 #431790
square
#901727 #639017 #179080 #431790
split-complementary
#901727 #179043 #176390
monochromatic
#26060A #5B0F19 #901727 #C51F35 #E14156
Accessibility & contrast
On white
8.98
#901727 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.34
#901727 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901727
8.98:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901727 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901727 | 1.00 | 8.98 | 2.34 | 8.98 |
| #FFFFFF | 8.98 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.34 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.98 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3927
Deuteranopia (green-blind)
#5B5223
Tritanopia (blue-blind)
#9F001F
Achromatopsia (no color)
#494949
Design tokens & code
CSS
--color: #901727; /* rgb */ color: rgb(144, 23, 39); /* oklch */ color: oklch(42.5% 0.154 20.8);
Tailwind
colors: {
custom: {
50: '#b96261',
500: '#901727',
950: '#000000',
},
}SCSS
$custom: #901727; $custom-light: #b96261; $custom-dark: #000000;
JSON
{
"hex": "#901727",
"rgb": {
"r": 144,
"g": 23,
"b": 39
},
"hsl": {
"h": 352.066,
"s": 72.455,
"l": 32.745
},
"oklch": {
"l": 0.4251,
"c": 0.15426,
"h": 20.8
},
"luminance": 0.06689
}Semantic roles & 50–950 ramp
primary
#901727
secondary
#42C1B0
accent
#EFD739
background
#FCF6F5
surface
#F8EBE9
border
#D1C6C5
text
#130605
muted
#827A79