#7F3196#7F3196

#7F3196 is a mid, vivid purple. Relative luminance 0.089; OKLCH L 46.8% C 0.168 H 317.7°. Best body text is #FFFFFF at 7.55:1 contrast (WCAG AA passes).

Color values

HEX	#7F3196
RGB	rgb(127, 49, 150)
HSL	hsl(286, 51%, 39%)
HSV	hsv(286, 67%, 59%)
CMYK	cmyk(15.3%, 67.3%, 0%, 41.2%)
CIE-LAB	lab(35.81, 48.98, -40.46)
CIE-LCH	lch(35.81, 63.53, 320.44°)
OKLab	oklab(46.79% 0.1244 -0.1134)
OKLCH	oklch(46.79% 0.168 317.7)
XYZ	xyz(15.3549, 8.9113, 29.7595)
Luminance	0.0891 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7F3196 #489631

analogous

#4D3196 #7F3196 #96317B

triadic

#7F3196 #967F31 #31967F

tetradic

#7F3196 #964D31 #489631 #317B96

square

#7F3196 #964D31 #489631 #317B96

split-complementary

#7F3196 #7B9631 #31964D

monochromatic

#31133A #582268 #7F3196 #A543C1 #BB71D1

Accessibility & contrast

On white

7.55

#7F3196 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#7F3196 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7F3196

7.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7F3196	#FFFFFF	#000000	##FFFFFF
##7F3196	1.00	7.55	2.78	7.55
#FFFFFF	7.55	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#074F99

Deuteranopia (green-blind)

#345794

Tritanopia (blue-blind)

#7E445F

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #7f3196;
/* rgb */ color: rgb(127, 49, 150);
/* oklch */ color: oklch(46.8% 0.168 317.7);

Tailwind

colors: {
  custom: {
    50: '#a76fb5',
    500: '#7f3196',
    950: '#000000',
  },
}

SCSS

$custom: #7f3196;
$custom-light: #a76fb5;
$custom-dark: #000000;

JSON

{
  "hex": "#7f3196",
  "rgb": {
    "r": 127,
    "g": 49,
    "b": 150
  },
  "hsl": {
    "h": 286.337,
    "s": 50.754,
    "l": 39.02
  },
  "oklch": {
    "l": 0.46793,
    "c": 0.16834,
    "h": 317.7
  },
  "luminance": 0.08911
}

Semantic roles & 50–950 ramp

primary

#7F3196

secondary

#7CB86A

accent

#DA4E6E

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#100811

muted

#7F7B80

Preview Lab

Preview with #7F3196

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →