#7D40BE#7D40BE

#7D40BE is a mid, vivid violet. Relative luminance 0.117; OKLCH L 51.2% C 0.189 H 302.4°. Best body text is #FFFFFF at 6.27:1 contrast (WCAG AA passes).

Color values

HEX	#7D40BE
RGB	rgb(125, 64, 190)
HSL	hsl(269, 50%, 50%)
HSV	hsv(269, 66%, 75%)
CMYK	cmyk(34.2%, 66.3%, 0%, 25.5%)
CIE-LAB	lab(40.81, 50.46, -56.30)
CIE-LCH	lch(40.81, 75.60, 311.87°)
OKLab	oklab(51.18% 0.1014 -0.16)
OKLCH	oklch(51.18% 0.189 302.4)
XYZ	xyz(19.5829, 11.7444, 49.9404)
Luminance	0.1174 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D40BE #81BE40

analogous

#4042BE #7D40BE #BC40BE

triadic

#7D40BE #BE7D40 #40BE7D

tetradic

#7D40BE #BE4042 #81BE40 #40BEBC

square

#7D40BE #BE4042 #81BE40 #40BEBC

split-complementary

#7D40BE #BEBC40 #42BE40

monochromatic

#412162 #5F3190 #7D40BE #9C6DCE #BB9BDD

Accessibility & contrast

On white

6.27

#7D40BE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#7D40BE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7D40BE

6.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D40BE	#FFFFFF	#000000	##FFFFFF
##7D40BE	1.00	6.27	3.35	6.27
#FFFFFF	6.27	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC2

Deuteranopia (green-blind)

#0760BB

Tritanopia (blue-blind)

#705C79

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7d40be;
/* rgb */ color: rgb(125, 64, 190);
/* oklch */ color: oklch(51.2% 0.189 302.4);

Tailwind

colors: {
  custom: {
    50: '#a779d2',
    500: '#7d40be',
    950: '#000000',
  },
}

SCSS

$custom: #7d40be;
$custom-light: #a779d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7d40be",
  "rgb": {
    "r": 125,
    "g": 64,
    "b": 190
  },
  "hsl": {
    "h": 269.048,
    "s": 49.606,
    "l": 49.804
  },
  "oklch": {
    "l": 0.51177,
    "c": 0.18943,
    "h": 302.4
  },
  "luminance": 0.11744
}

Semantic roles & 50–950 ramp

primary

#7D40BE

secondary

#AEC990

accent

#D94F96

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7D40BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →