#7D40BA#7D40BA

#7D40BA is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.9% C 0.185 H 303.4°. Best body text is #FFFFFF at 6.34:1 contrast (WCAG AA passes).

Color values

HEX	#7D40BA
RGB	rgb(125, 64, 186)
HSL	hsl(270, 49%, 49%)
HSV	hsv(270, 66%, 73%)
CMYK	cmyk(32.8%, 65.6%, 0%, 27.1%)
CIE-LAB	lab(40.53, 49.48, -54.40)
CIE-LCH	lch(40.53, 73.54, 312.28°)
OKLab	oklab(50.89% 0.1018 -0.1544)
OKLCH	oklch(50.89% 0.185 303.4)
XYZ	xyz(19.1517, 11.5720, 47.6695)
Luminance	0.1157 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D40BA #7DBA40

analogous

#4040BA #7D40BA #BA40BA

triadic

#7D40BA #BA7D40 #40BA7D

tetradic

#7D40BA #BA4040 #7DBA40 #40BABA

square

#7D40BA #BA4040 #7DBA40 #40BABA

split-complementary

#7D40BA #BABA40 #40BA40

monochromatic

#40215F #5E308C #7D40BA #9C6BCC #BA99DC

Accessibility & contrast

On white

6.34

#7D40BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.31

#7D40BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7D40BA

6.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D40BA	#FFFFFF	#000000	##FFFFFF
##7D40BA	1.00	6.34	3.31	6.34
#FFFFFF	6.34	1.00	21.00	1.00
#000000	3.31	21.00	1.00	21.00
##FFFFFF	6.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EBE

Deuteranopia (green-blind)

#155FB7

Tritanopia (blue-blind)

#715B77

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7d40ba;
/* rgb */ color: rgb(125, 64, 186);
/* oklch */ color: oklch(50.9% 0.185 303.4);

Tailwind

colors: {
  custom: {
    50: '#a779cf',
    500: '#7d40ba',
    950: '#000000',
  },
}

SCSS

$custom: #7d40ba;
$custom-light: #a779cf;
$custom-dark: #000000;

JSON

{
  "hex": "#7d40ba",
  "rgb": {
    "r": 125,
    "g": 64,
    "b": 186
  },
  "hsl": {
    "h": 270,
    "s": 48.8,
    "l": 49.02
  },
  "oklch": {
    "l": 0.50887,
    "c": 0.18498,
    "h": 303.4
  },
  "luminance": 0.11572
}

Semantic roles & 50–950 ramp

primary

#7D40BA

secondary

#ABC88E

accent

#D84F94

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#100914

muted

#7F7B82

Preview Lab

Preview with #7D40BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →