#7D40B3#7D40B3
#7D40B3 is a mid, vivid violet. Relative luminance 0.113; OKLCH L 50.4% C 0.177 H 305.3°. Best body text is #FFFFFF at 6.45:1 contrast (WCAG AA passes).
Color values
| HEX | #7D40B3 |
|---|---|
| RGB | rgb(125, 64, 179) |
| HSL | hsl(272, 47%, 48%) |
| HSV | hsv(272, 64%, 70%) |
| CMYK | cmyk(30.2%, 64.2%, 0%, 29.8%) |
| CIE-LAB | lab(40.05, 47.78, -51.05) |
| CIE-LCH | lch(40.05, 69.92, 313.10°) |
| OKLab | oklab(50.39% 0.1024 -0.1446) |
| OKLCH | oklch(50.39% 0.177 305.3) |
| XYZ | xyz(18.4257, 11.2816, 43.8459) |
| Luminance | 0.1128 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal Purple
#7851A9
ΔE00 4.88
Purply
#983FB2
ΔE00 5.53
Darkorchid
#9932CC
ΔE00 5.67
Rebeccapurple
#663399
ΔE00 6.20
Bluey Purple
#6241C7
ΔE00 6.27
Blueviolet
#8A2BE2
ΔE00 6.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7D40B3 #76B340
analogous
#4340B3 #7D40B3 #B340AF
triadic
#7D40B3 #B37D40 #40B37D
tetradic
#7D40B3 #B34340 #76B340 #40AFB3
square
#7D40B3 #B34340 #76B340 #40AFB3
split-complementary
#7D40B3 #AFB340 #40B343
monochromatic
#3E2059 #5E3086 #7D40B3 #9B67C9 #B994D9
Accessibility & contrast
On white
6.45
#7D40B3 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.26
#7D40B3 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #7D40B3
6.45:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7D40B3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7D40B3 | 1.00 | 6.45 | 3.26 | 6.45 |
| #FFFFFF | 6.45 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.26 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.45 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005DB7
Deuteranopia (green-blind)
#235FB0
Tritanopia (blue-blind)
#735874
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #7d40b3; /* rgb */ color: rgb(125, 64, 179); /* oklch */ color: oklch(50.4% 0.177 305.3);
Tailwind
colors: {
custom: {
50: '#a778ca',
500: '#7d40b3',
950: '#000000',
},
}SCSS
$custom: #7d40b3; $custom-light: #a778ca; $custom-dark: #000000;
JSON
{
"hex": "#7d40b3",
"rgb": {
"r": 125,
"g": 64,
"b": 179
},
"hsl": {
"h": 271.826,
"s": 47.325,
"l": 47.647
},
"oklch": {
"l": 0.50392,
"c": 0.17716,
"h": 305.3
},
"luminance": 0.11281
}Semantic roles & 50–950 ramp
primary
#7D40B3
secondary
#A6C48A
accent
#D75190
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#100913
muted
#7F7B82