#7D40AE#7D40AE

#7D40AE is a mid, vivid violet. Relative luminance 0.111; OKLCH L 50.0% C 0.172 H 306.7°. Best body text is #FFFFFF at 6.53:1 contrast (WCAG AA passes).

Color values

HEX	#7D40AE
RGB	rgb(125, 64, 174)
HSL	hsl(273, 46%, 47%)
HSV	hsv(273, 63%, 68%)
CMYK	cmyk(28.2%, 63.2%, 0%, 31.8%)
CIE-LAB	lab(39.72, 46.58, -48.63)
CIE-LCH	lch(39.72, 67.34, 313.77°)
OKLab	oklab(50.05% 0.1026 -0.1375)
OKLCH	oklch(50.05% 0.172 306.7)
XYZ	xyz(17.9292, 11.0829, 41.2309)
Luminance	0.1108 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D40AE #71AE40

analogous

#4640AE #7D40AE #AE40A8

triadic

#7D40AE #AE7D40 #40AE7D

tetradic

#7D40AE #AE4640 #71AE40 #40A8AE

square

#7D40AE #AE4640 #71AE40 #40A8AE

split-complementary

#7D40AE #A8AE40 #40AE46

monochromatic

#3D1F55 #5D3081 #7D40AE #9B65C6 #B892D7

Accessibility & contrast

On white

6.53

#7D40AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#7D40AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7D40AE

6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D40AE	#FFFFFF	#000000	##FFFFFF
##7D40AE	1.00	6.53	3.22	6.53
#FFFFFF	6.53	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BB1

Deuteranopia (green-blind)

#2A5EAB

Tritanopia (blue-blind)

#755671

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7d40ae;
/* rgb */ color: rgb(125, 64, 174);
/* oklch */ color: oklch(50.0% 0.172 306.7);

Tailwind

colors: {
  custom: {
    50: '#a678c7',
    500: '#7d40ae',
    950: '#000000',
  },
}

SCSS

$custom: #7d40ae;
$custom-light: #a678c7;
$custom-dark: #000000;

JSON

{
  "hex": "#7d40ae",
  "rgb": {
    "r": 125,
    "g": 64,
    "b": 174
  },
  "hsl": {
    "h": 273.273,
    "s": 46.218,
    "l": 46.667
  },
  "oklch": {
    "l": 0.50047,
    "c": 0.17157,
    "h": 306.7
  },
  "luminance": 0.11083
}

Semantic roles & 50–950 ramp

primary

#7D40AE

secondary

#A2C288

accent

#D6528D

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#100913

muted

#7F7B82

Preview Lab

Preview with #7D40AE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →