#7D2990#7D2990

#7D2990 is a mid, vivid purple. Relative luminance 0.080; OKLCH L 45.2% C 0.172 H 319.6°. Best body text is #FFFFFF at 8.10:1 contrast (WCAG AA passes).

Color values

HEX	#7D2990
RGB	rgb(125, 41, 144)
HSL	hsl(289, 56%, 36%)
HSV	hsv(289, 72%, 56%)
CMYK	cmyk(13.2%, 71.5%, 0%, 43.5%)
CIE-LAB	lab(33.90, 50.75, -39.87)
CIE-LCH	lch(33.90, 64.53, 321.84°)
OKLab	oklab(45.24% 0.1312 -0.1117)
OKLCH	oklch(45.24% 0.172 319.6)
XYZ	xyz(14.2838, 7.9602, 27.1642)
Luminance	0.0796 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D2990 #3C9029

analogous

#4A2990 #7D2990 #902970

triadic

#7D2990 #907D29 #29907D

tetradic

#7D2990 #904A29 #3C9029 #297090

square

#7D2990 #904A29 #3C9029 #297090

split-complementary

#7D2990 #709029 #29904A

monochromatic

#2A0E31 #541B60 #7D2990 #A637C0 #BD61D2

Accessibility & contrast

On white

8.10

#7D2990 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#7D2990 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7D2990

8.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D2990	#FFFFFF	#000000	##FFFFFF
##7D2990	1.00	8.10	2.59	8.10
#FFFFFF	8.10	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004A93

Deuteranopia (green-blind)

#31538E

Tritanopia (blue-blind)

#7D3C59

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #7d2990;
/* rgb */ color: rgb(125, 41, 144);
/* oklch */ color: oklch(45.2% 0.172 319.6);

Tailwind

colors: {
  custom: {
    50: '#a66bb1',
    500: '#7d2990',
    950: '#000000',
  },
}

SCSS

$custom: #7d2990;
$custom-light: #a66bb1;
$custom-dark: #000000;

JSON

{
  "hex": "#7d2990",
  "rgb": {
    "r": 125,
    "g": 41,
    "b": 144
  },
  "hsl": {
    "h": 288.932,
    "s": 55.676,
    "l": 36.275
  },
  "oklch": {
    "l": 0.45236,
    "c": 0.17231,
    "h": 319.6
  },
  "luminance": 0.07959
}

Semantic roles & 50–950 ramp

primary

#7D2990

secondary

#6EB85D

accent

#DF4965

background

#FAF6FA

surface

#F4ECF5

border

#CEC7CF

text

#100711

muted

#7F7A80

Preview Lab

Preview with #7D2990

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →