#7D2971#7D2971

#7D2971 is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.4% C 0.145 H 333.9°. Best body text is #FFFFFF at 8.65:1 contrast (WCAG AA passes).

Color values

HEX	#7D2971
RGB	rgb(125, 41, 113)
HSL	hsl(309, 51%, 33%)
HSV	hsv(309, 67%, 49%)
CMYK	cmyk(0%, 67.2%, 9.6%, 51%)
CIE-LAB	lab(32.12, 45.01, -23.34)
CIE-LCH	lch(32.12, 50.71, 332.59°)
OKLab	oklab(43.38% 0.1303 -0.0638)
OKLCH	oklch(43.38% 0.145 333.9)
XYZ	xyz(12.2311, 7.1391, 16.3534)
Luminance	0.0714 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D2971 #297D35

analogous

#5F297D #7D2971 #7D2947

triadic

#7D2971 #717D29 #29717D

tetradic

#7D2971 #7D5F29 #297D35 #29477D

square

#7D2971 #7D5F29 #297D35 #29477D

split-complementary

#7D2971 #477D29 #297D5F

monochromatic

#210B1E #4F1A47 #7D2971 #AB389B #C858B8

Accessibility & contrast

On white

8.65

#7D2971 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#7D2971 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7D2971

8.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D2971	#FFFFFF	#000000	##FFFFFF
##7D2971	1.00	8.65	2.43	8.65
#FFFFFF	8.65	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#274473

Deuteranopia (green-blind)

#43506F

Tritanopia (blue-blind)

#832F49

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #7d2971;
/* rgb */ color: rgb(125, 41, 113);
/* oklch */ color: oklch(43.4% 0.145 333.9);

Tailwind

colors: {
  custom: {
    50: '#a56a9a',
    500: '#7d2971',
    950: '#000000',
  },
}

SCSS

$custom: #7d2971;
$custom-light: #a56a9a;
$custom-dark: #000000;

JSON

{
  "hex": "#7d2971",
  "rgb": {
    "r": 125,
    "g": 41,
    "b": 113
  },
  "hsl": {
    "h": 308.571,
    "s": 50.602,
    "l": 32.549
  },
  "oklch": {
    "l": 0.43379,
    "c": 0.14503,
    "h": 333.9
  },
  "luminance": 0.07138
}

Semantic roles & 50–950 ramp

primary

#7D2971

secondary

#54AE61

accent

#DA624E

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10070E

muted

#7F7A7E

Preview Lab

Preview with #7D2971

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →