#7D2772#7D2772

#7D2772 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.2% C 0.149 H 333.3°. Best body text is #FFFFFF at 8.73:1 contrast (WCAG AA passes).

Color values

HEX	#7D2772
RGB	rgb(125, 39, 114)
HSL	hsl(308, 52%, 32%)
HSV	hsv(308, 69%, 49%)
CMYK	cmyk(0%, 68.8%, 8.8%, 51%)
CIE-LAB	lab(31.87, 46.03, -24.37)
CIE-LCH	lch(31.87, 52.09, 332.10°)
OKLab	oklab(43.21% 0.1329 -0.0667)
OKLCH	oklch(43.21% 0.149 333.3)
XYZ	xyz(12.2203, 7.0269, 16.6290)
Luminance	0.0703 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D2772 #277D32

analogous

#5D277D #7D2772 #7D2747

triadic

#7D2772 #727D27 #27727D

tetradic

#7D2772 #7D5D27 #277D32 #27477D

square

#7D2772 #7D5D27 #277D32 #27477D

split-complementary

#7D2772 #477D27 #277D5D

monochromatic

#200A1D #4E1847 #7D2772 #AC369D #CA55BB

Accessibility & contrast

On white

8.73

#7D2772 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#7D2772 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7D2772

8.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D2772	#FFFFFF	#000000	##FFFFFF
##7D2772	1.00	8.73	2.41	8.73
#FFFFFF	8.73	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#254374

Deuteranopia (green-blind)

#424F70

Tritanopia (blue-blind)

#832E49

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #7d2772;
/* rgb */ color: rgb(125, 39, 114);
/* oklch */ color: oklch(43.2% 0.149 333.3);

Tailwind

colors: {
  custom: {
    50: '#a5699b',
    500: '#7d2772',
    950: '#000000',
  },
}

SCSS

$custom: #7d2772;
$custom-light: #a5699b;
$custom-dark: #000000;

JSON

{
  "hex": "#7d2772",
  "rgb": {
    "r": 125,
    "g": 39,
    "b": 114
  },
  "hsl": {
    "h": 307.674,
    "s": 52.439,
    "l": 32.157
  },
  "oklch": {
    "l": 0.43212,
    "c": 0.14866,
    "h": 333.3
  },
  "luminance": 0.07026
}

Semantic roles & 50–950 ramp

primary

#7D2772

secondary

#51AF5D

accent

#DC5E4C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10070E

muted

#7F7A7E

Preview Lab

Preview with #7D2772

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →