#7D2673#7D2673

#7D2673 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.2% C 0.151 H 332.8°. Best body text is #FFFFFF at 8.76:1 contrast (WCAG AA passes).

Color values

HEX	#7D2673
RGB	rgb(125, 38, 115)
HSL	hsl(307, 53%, 32%)
HSV	hsv(307, 70%, 49%)
CMYK	cmyk(0%, 69.6%, 8%, 51%)
CIE-LAB	lab(31.77, 46.61, -25.16)
CIE-LCH	lch(31.77, 52.97, 331.64°)
OKLab	oklab(43.16% 0.1342 -0.0689)
OKLCH	oklch(43.16% 0.151 332.8)
XYZ	xyz(12.2451, 6.9850, 16.9196)
Luminance	0.0698 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D2673 #267D30

analogous

#5C267D #7D2673 #7D2647

triadic

#7D2673 #737D26 #26737D

tetradic

#7D2673 #7D5C26 #267D30 #26477D

square

#7D2673 #7D5C26 #267D30 #26477D

split-complementary

#7D2673 #477D26 #267D5C

monochromatic

#1F091D #4E1848 #7D2673 #AC349E #CB53BD

Accessibility & contrast

On white

8.76

#7D2673 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#7D2673 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7D2673

8.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D2673	#FFFFFF	#000000	##FFFFFF
##7D2673	1.00	8.76	2.40	8.76
#FFFFFF	8.76	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#234375

Deuteranopia (green-blind)

#414F71

Tritanopia (blue-blind)

#832E49

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #7d2673;
/* rgb */ color: rgb(125, 38, 115);
/* oklch */ color: oklch(43.2% 0.151 332.8);

Tailwind

colors: {
  custom: {
    50: '#a6689b',
    500: '#7d2673',
    950: '#000000',
  },
}

SCSS

$custom: #7d2673;
$custom-light: #a6689b;
$custom-dark: #000000;

JSON

{
  "hex": "#7d2673",
  "rgb": {
    "r": 125,
    "g": 38,
    "b": 115
  },
  "hsl": {
    "h": 306.897,
    "s": 53.374,
    "l": 31.961
  },
  "oklch": {
    "l": 0.4316,
    "c": 0.15084,
    "h": 332.8
  },
  "luminance": 0.06984
}

Semantic roles & 50–950 ramp

primary

#7D2673

secondary

#50AF5B

accent

#DD5C4B

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10070E

muted

#7F7A7E

Preview Lab

Preview with #7D2673

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →