#7D2040#7D2040
#7D2040 is a dark, vivid pink. Relative luminance 0.058; OKLCH L 40.3% C 0.129 H 4.3°. Best body text is #FFFFFF at 9.76:1 contrast (WCAG AA passes).
Color values
| HEX | #7D2040 |
|---|---|
| RGB | rgb(125, 32, 64) |
| HSL | hsl(339, 59%, 31%) |
| HSV | hsv(339, 74%, 49%) |
| CMYK | cmyk(0%, 74.4%, 48.8%, 51%) |
| CIE-LAB | lab(28.81, 42.11, 3.59) |
| CIE-LCH | lch(28.81, 42.26, 4.88°) |
| OKLab | oklab(40.31% 0.1288 0.0096) |
| OKLCH | oklch(40.31% 0.129 4.3) |
| XYZ | xyz(9.9002, 5.7645, 5.4408) |
| Luminance | 0.0576 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.52
Red Purple
#820747
ΔE00 4.39
Merlot
#730039
ΔE00 4.66
Mulberry
#920A4E
ΔE00 5.24
Red Wine
#8C0034
ΔE00 5.35
Bordeaux
#7B002C
ΔE00 5.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7D2040 #207D5D
analogous
#7D206E #7D2040 #7D2E20
triadic
#7D2040 #407D20 #20407D
tetradic
#7D2040 #6E7D20 #207D5D #2E207D
square
#7D2040 #6E7D20 #207D5D #2E207D
split-complementary
#7D2040 #207D2E #206E7D
monochromatic
#1C070E #4C1427 #7D2040 #AE2C59 #D04776
Accessibility & contrast
On white
9.76
#7D2040 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.15
#7D2040 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7D2040
9.76:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7D2040 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7D2040 | 1.00 | 9.76 | 2.15 | 9.76 |
| #FFFFFF | 9.76 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.76 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353841
Deuteranopia (green-blind)
#4E4B3E
Tritanopia (blue-blind)
#880F2D
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #7d2040; /* rgb */ color: rgb(125, 32, 64); /* oklch */ color: oklch(40.3% 0.129 4.3);
Tailwind
colors: {
custom: {
50: '#a76474',
500: '#7d2040',
950: '#000000',
},
}SCSS
$custom: #7d2040; $custom-light: #a76474; $custom-dark: #000000;
JSON
{
"hex": "#7d2040",
"rgb": {
"r": 125,
"g": 32,
"b": 64
},
"hsl": {
"h": 339.355,
"s": 59.236,
"l": 30.784
},
"oklch": {
"l": 0.40306,
"c": 0.12911,
"h": 4.3
},
"luminance": 0.05763
}Semantic roles & 50–950 ramp
primary
#7D2040
secondary
#49B08C
accent
#E2AC45
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100608
muted
#7F7A7B