#7D1D77#7D1D77

#7D1D77 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.5% C 0.165 H 330.8°. Best body text is #FFFFFF at 9.07:1 contrast (WCAG AA passes).

Color values

HEX	#7D1D77
RGB	rgb(125, 29, 119)
HSL	hsl(304, 62%, 30%)
HSV	hsv(304, 77%, 49%)
CMYK	cmyk(0%, 76.8%, 4.8%, 51%)
CIE-LAB	lab(30.81, 50.63, -29.21)
CIE-LCH	lch(30.81, 58.45, 330.02°)
OKLab	oklab(42.54% 0.1441 -0.0805)
OKLCH	oklch(42.54% 0.165 330.8)
XYZ	xyz(12.2266, 6.5716, 18.0737)
Luminance	0.0657 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D1D77 #1D7D23

analogous

#531D7D #7D1D77 #7D1D47

triadic

#7D1D77 #777D1D #1D777D

tetradic

#7D1D77 #7D531D #1D7D23 #1D477D

square

#7D1D77 #7D531D #1D7D23 #1D477D

split-complementary

#7D1D77 #477D1D #1D7D53

monochromatic

#1A0618 #4B1148 #7D1D77 #AF29A6 #D341CA

Accessibility & contrast

On white

9.07

#7D1D77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.31

#7D1D77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7D1D77

9.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D1D77	#FFFFFF	#000000	##FFFFFF
##7D1D77	1.00	9.07	2.31	9.07
#FFFFFF	9.07	1.00	21.00	1.00
#000000	2.31	21.00	1.00	21.00
##FFFFFF	9.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#134079

Deuteranopia (green-blind)

#3B4D75

Tritanopia (blue-blind)

#822948

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #7d1d77;
/* rgb */ color: rgb(125, 29, 119);
/* oklch */ color: oklch(42.5% 0.165 330.8);

Tailwind

colors: {
  custom: {
    50: '#a6649e',
    500: '#7d1d77',
    950: '#000000',
  },
}

SCSS

$custom: #7d1d77;
$custom-light: #a6649e;
$custom-dark: #000000;

JSON

{
  "hex": "#7d1d77",
  "rgb": {
    "r": 125,
    "g": 29,
    "b": 119
  },
  "hsl": {
    "h": 303.75,
    "s": 62.338,
    "l": 30.196
  },
  "oklch": {
    "l": 0.42538,
    "c": 0.16509,
    "h": 330.8
  },
  "luminance": 0.06571
}

Semantic roles & 50–950 ramp

primary

#7D1D77

secondary

#45B14C

accent

#E54D42

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10060E

muted

#7F7A7E

Preview Lab

Preview with #7D1D77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →