#7D1B77#7D1B77

#7D1B77 is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.4% C 0.167 H 330.8°. Best body text is #FFFFFF at 9.15:1 contrast (WCAG AA passes).

Color values

HEX	#7D1B77
RGB	rgb(125, 27, 119)
HSL	hsl(304, 64%, 30%)
HSV	hsv(304, 78%, 49%)
CMYK	cmyk(0%, 78.4%, 4.8%, 51%)
CIE-LAB	lab(30.58, 51.28, -29.57)
CIE-LCH	lch(30.58, 59.19, 330.03°)
OKLab	oklab(42.38% 0.146 -0.0816)
OKLCH	oklch(42.38% 0.167 330.8)
XYZ	xyz(12.1791, 6.4767, 18.0579)
Luminance	0.0648 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7D1B77 #1B7D21

analogous

#521B7D #7D1B77 #7D1B46

triadic

#7D1B77 #777D1B #1B777D

tetradic

#7D1B77 #7D521B #1B7D21 #1B467D

square

#7D1B77 #7D521B #1B7D21 #1B467D

split-complementary

#7D1B77 #467D1B #1B7D52

monochromatic

#190518 #4B1047 #7D1B77 #AF26A7 #D53DCC

Accessibility & contrast

On white

9.15

#7D1B77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.30

#7D1B77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7D1B77

9.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7D1B77	#FFFFFF	#000000	##FFFFFF
##7D1B77	1.00	9.15	2.30	9.15
#FFFFFF	9.15	1.00	21.00	1.00
#000000	2.30	21.00	1.00	21.00
##FFFFFF	9.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F3F79

Deuteranopia (green-blind)

#3A4D75

Tritanopia (blue-blind)

#822848

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #7d1b77;
/* rgb */ color: rgb(125, 27, 119);
/* oklch */ color: oklch(42.4% 0.167 330.8);

Tailwind

colors: {
  custom: {
    50: '#a6649e',
    500: '#7d1b77',
    950: '#000000',
  },
}

SCSS

$custom: #7d1b77;
$custom-light: #a6649e;
$custom-dark: #000000;

JSON

{
  "hex": "#7d1b77",
  "rgb": {
    "r": 125,
    "g": 27,
    "b": 119
  },
  "hsl": {
    "h": 303.673,
    "s": 64.474,
    "l": 29.804
  },
  "oklch": {
    "l": 0.42376,
    "c": 0.16722,
    "h": 330.8
  },
  "luminance": 0.06476
}

Semantic roles & 50–950 ramp

primary

#7D1B77

secondary

#43B14A

accent

#E74B40

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10060E

muted

#7F7A7E

Preview Lab

Preview with #7D1B77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →