#7D181D#7D181D
#7D181D is a dark, vivid red. Relative luminance 0.051; OKLCH L 38.7% C 0.135 H 24.0°. Best body text is #FFFFFF at 10.39:1 contrast (WCAG AA passes).
Color values
| HEX | #7D181D |
|---|---|
| RGB | rgb(125, 24, 29) |
| HSL | hsl(357, 68%, 29%) |
| HSV | hsv(357, 81%, 49%) |
| CMYK | cmyk(0%, 80.8%, 76.8%, 51%) |
| CIE-LAB | lab(27.03, 42.49, 24.46) |
| CIE-LCH | lch(27.03, 49.03, 29.93°) |
| OKLab | oklab(38.74% 0.1236 0.0551) |
| OKLCH | oklch(38.74% 0.135 24) |
| XYZ | xyz(9.0069, 5.1034, 1.6730) |
| Luminance | 0.0510 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 3.79
Crimson (survey)
#8C000F
ΔE00 4.73
Wine Red
#7B0323
ΔE00 5.05
Blood
#770001
ΔE00 5.61
Rosewood
#65000B
ΔE00 5.67
Reddy Brown
#6E1005
ΔE00 5.93
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7D181D #187D78
analogous
#7D1850 #7D181D #7D4618
triadic
#7D181D #1D7D18 #181D7D
tetradic
#7D181D #507D18 #187D78 #46187D
square
#7D181D #507D18 #187D78 #46187D
split-complementary
#7D181D #187D46 #18507D
monochromatic
#1A0506 #4A0E11 #7D181D #B02229 #D9373F
Accessibility & contrast
On white
10.39
#7D181D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#7D181D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7D181D
10.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7D181D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7D181D | 1.00 | 10.39 | 2.02 | 10.39 |
| #FFFFFF | 10.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#37321C
Deuteranopia (green-blind)
#504819
Tritanopia (blue-blind)
#8A001B
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #7d181d; /* rgb */ color: rgb(125, 24, 29); /* oklch */ color: oklch(38.7% 0.135 24.0);
Tailwind
colors: {
custom: {
50: '#aa5f59',
500: '#7d181d',
950: '#000000',
},
}SCSS
$custom: #7d181d; $custom-light: #aa5f59; $custom-dark: #000000;
JSON
{
"hex": "#7d181d",
"rgb": {
"r": 125,
"g": 24,
"b": 29
},
"hsl": {
"h": 357.03,
"s": 67.785,
"l": 29.216
},
"oklch": {
"l": 0.38739,
"c": 0.1353,
"h": 24
},
"luminance": 0.05102
}Semantic roles & 50–950 ramp
primary
#7D181D
secondary
#3FB2AC
accent
#EBE23D
background
#FBF5F5
surface
#F6EAE9
border
#D0C6C5
text
#110503
muted
#807978