#7C4697#7C4697

#7C4697 is a mid, vivid purple. Relative luminance 0.109; OKLCH L 49.3% C 0.136 H 313.2°. Best body text is #FFFFFF at 6.60:1 contrast (WCAG AA passes).

Color values

HEX	#7C4697
RGB	rgb(124, 70, 151)
HSL	hsl(280, 37%, 43%)
HSV	hsv(280, 54%, 59%)
CMYK	cmyk(17.9%, 53.6%, 0%, 40.8%)
CIE-LAB	lab(39.41, 37.73, -35.36)
CIE-LCH	lch(39.41, 51.72, 316.86°)
OKLab	oklab(49.35% 0.0929 -0.0987)
OKLCH	oklch(49.35% 0.136 313.2)
XYZ	xyz(16.0873, 10.9002, 30.5286)
Luminance	0.1090 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7C4697 #619746

analogous

#534697 #7C4697 #974689

triadic

#7C4697 #977C46 #46977C

tetradic

#7C4697 #975346 #619746 #468997

square

#7C4697 #975346 #619746 #468997

split-complementary

#7C4697 #899746 #469753

monochromatic

#371F43 #5A336D #7C4697 #9B63B7 #B68DCA

Accessibility & contrast

On white

6.60

#7C4697 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.18

#7C4697 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7C4697

6.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7C4697	#FFFFFF	#000000	##FFFFFF
##7C4697	1.00	6.60	3.18	6.60
#FFFFFF	6.60	1.00	21.00	1.00
#000000	3.18	21.00	1.00	21.00
##FFFFFF	6.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#325A9A

Deuteranopia (green-blind)

#435E95

Tritanopia (blue-blind)

#7A5368

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #7c4697;
/* rgb */ color: rgb(124, 70, 151);
/* oklch */ color: oklch(49.3% 0.136 313.2);

Tailwind

colors: {
  custom: {
    50: '#a47bb6',
    500: '#7c4697',
    950: '#000000',
  },
}

SCSS

$custom: #7c4697;
$custom-light: #a47bb6;
$custom-dark: #000000;

JSON

{
  "hex": "#7c4697",
  "rgb": {
    "r": 124,
    "g": 70,
    "b": 151
  },
  "hsl": {
    "h": 280,
    "s": 36.652,
    "l": 43.333
  },
  "oklch": {
    "l": 0.49348,
    "c": 0.13556,
    "h": 313.2
  },
  "luminance": 0.109
}

Semantic roles & 50–950 ramp

primary

#7C4697

secondary

#94B683

accent

#CD5B81

background

#FAF7FB

surface

#F4EEF6

border

#CEC9D0

text

#0F0911

muted

#7F7B80

Preview Lab

Preview with #7C4697

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →