#7C404D#7C404D

#7C404D is a mid, moderate red. Relative luminance 0.085; OKLCH L 45.0% C 0.084 H 7.2°. Best body text is #FFFFFF at 7.78:1 contrast (WCAG AA passes).

Color values

HEX	#7C404D
RGB	rgb(124, 64, 77)
HSL	hsl(347, 32%, 37%)
HSV	hsv(347, 48%, 49%)
CMYK	cmyk(0%, 48.4%, 37.9%, 51.4%)
CIE-LAB	lab(34.98, 27.45, 3.94)
CIE-LCH	lch(34.98, 27.73, 8.18°)
OKLab	oklab(45.02% 0.0833 0.0106)
OKLCH	oklch(45.02% 0.084 7.2)
XYZ	xyz(11.4857, 8.4887, 8.0533)
Luminance	0.0849 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7C404D #407C6F

analogous

#7C406B #7C404D #7C5140

triadic

#7C404D #4D7C40 #404D7C

tetradic

#7C404D #6B7C40 #407C6F #51407C

square

#7C404D #6B7C40 #407C6F #51407C

split-complementary

#7C404D #407C51 #406B7C

monochromatic

#2B161B #542B34 #7C404D #A45566 #BB7B89

Accessibility & contrast

On white

7.78

#7C404D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.70

#7C404D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7C404D

7.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7C404D	#FFFFFF	#000000	##FFFFFF
##7C404D	1.00	7.78	2.70	7.78
#FFFFFF	7.78	1.00	21.00	1.00
#000000	2.70	21.00	1.00	21.00
##FFFFFF	7.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B4B4D

Deuteranopia (green-blind)

#5A574C

Tritanopia (blue-blind)

#853A45

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #7c404d;
/* rgb */ color: rgb(124, 64, 77);
/* oklch */ color: oklch(45.0% 0.084 7.2);

Tailwind

colors: {
  custom: {
    50: '#a4767e',
    500: '#7c404d',
    950: '#000000',
  },
}

SCSS

$custom: #7c404d;
$custom-light: #a4767e;
$custom-dark: #000000;

JSON

{
  "hex": "#7c404d",
  "rgb": {
    "r": 124,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 347,
    "s": 31.915,
    "l": 36.863
  },
  "oklch": {
    "l": 0.45015,
    "c": 0.08399,
    "h": 7.2
  },
  "luminance": 0.08488
}

Semantic roles & 50–950 ramp

primary

#7C404D

secondary

#72A69A

accent

#C8B160

background

#FAF7F7

surface

#F4EDEE

border

#CEC8C9

text

#0F080A

muted

#7F7B7C

Preview Lab

Preview with #7C404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →