#7C271C#7C271C
#7C271C is a dark, vivid red. Relative luminance 0.058; OKLCH L 40.1% C 0.120 H 30.4°. Best body text is #FFFFFF at 9.70:1 contrast (WCAG AA passes).
Color values
| HEX | #7C271C |
|---|---|
| RGB | rgb(124, 39, 28) |
| HSL | hsl(7, 63%, 30%) |
| HSV | hsv(7, 77%, 49%) |
| CMYK | cmyk(0%, 68.5%, 77.4%, 51.4%) |
| CIE-LAB | lab(28.96, 36.19, 27.18) |
| CIE-LCH | lch(28.96, 45.27, 36.91°) |
| OKLab | oklab(40.14% 0.1036 0.0608) |
| OKLCH | oklch(40.14% 0.12 30.4) |
| XYZ | xyz(9.2483, 5.8213, 1.7350) |
| Luminance | 0.0582 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Indian Red
#850E04
ΔE00 4.95
Red Brown
#8B2E16
ΔE00 5.02
Reddy Brown
#6E1005
ΔE00 5.07
Crimson (survey)
#8C000F
ΔE00 5.24
Maroon
#800000
ΔE00 5.44
Blood
#770001
ΔE00 5.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7C271C #1C717C
analogous
#7C1C41 #7C271C #7C571C
triadic
#7C271C #1C7C27 #271C7C
tetradic
#7C271C #417C1C #1C717C #571C7C
square
#7C271C #417C1C #1C717C #571C7C
split-complementary
#7C271C #1C7C57 #1C417C
monochromatic
#190806 #4A1711 #7C271C #AE3727 #D4503F
Accessibility & contrast
On white
9.70
#7C271C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.16
#7C271C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7C271C
9.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7C271C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7C271C | 1.00 | 9.70 | 2.16 | 9.70 |
| #FFFFFF | 9.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F381A
Deuteranopia (green-blind)
#544B19
Tritanopia (blue-blind)
#890F25
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #7c271c; /* rgb */ color: rgb(124, 39, 28); /* oklch */ color: oklch(40.1% 0.120 30.4);
Tailwind
colors: {
custom: {
50: '#a96659',
500: '#7c271c',
950: '#000000',
},
}SCSS
$custom: #7c271c; $custom-light: #a96659; $custom-dark: #000000;
JSON
{
"hex": "#7c271c",
"rgb": {
"r": 124,
"g": 39,
"b": 28
},
"hsl": {
"h": 6.875,
"s": 63.158,
"l": 29.804
},
"oklch": {
"l": 0.40139,
"c": 0.12016,
"h": 30.4
},
"luminance": 0.0582
}Semantic roles & 50–950 ramp
primary
#7C271C
secondary
#44A3B0
accent
#D3E642
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110603
muted
#807A78