#7C2712#7C2712
#7C2712 is a dark, vivid red. Relative luminance 0.058; OKLCH L 40.0% C 0.122 H 34.8°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).
Color values
| HEX | #7C2712 |
|---|---|
| RGB | rgb(124, 39, 18) |
| HSL | hsl(12, 75%, 28%) |
| HSV | hsv(12, 85%, 49%) |
| CMYK | cmyk(0%, 68.5%, 85.5%, 51.4%) |
| CIE-LAB | lab(28.85, 35.80, 32.75) |
| CIE-LCH | lch(28.85, 48.52, 42.45°) |
| OKLab | oklab(40.03% 0.1004 0.0698) |
| OKLCH | oklch(40.03% 0.122 34.8) |
| XYZ | xyz(9.1479, 5.7812, 1.2063) |
| Luminance | 0.0578 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish Brown
#7F2B0A
ΔE00 3.06
Red Brown
#8B2E16
ΔE00 3.39
Indian Red
#850E04
ΔE00 4.09
Chestnut
#742802
ΔE00 4.49
Brick Red
#8F1402
ΔE00 4.71
Dark Red
#840000
ΔE00 5.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7C2712 #12677C
analogous
#7C1232 #7C2712 #7C5C12
triadic
#7C2712 #127C27 #27127C
tetradic
#7C2712 #327C12 #12677C #5C127C
square
#7C2712 #327C12 #12677C #5C127C
split-complementary
#7C2712 #127C5C #12327C
monochromatic
#1B0804 #47160A #7C2712 #B1381A #E04D29
Accessibility & contrast
On white
9.74
#7C2712 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.16
#7C2712 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7C2712
9.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7C2712 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7C2712 | 1.00 | 9.74 | 2.16 | 9.74 |
| #FFFFFF | 9.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#40380F
Deuteranopia (green-blind)
#554B0E
Tritanopia (blue-blind)
#890D23
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #7c2712; /* rgb */ color: rgb(124, 39, 18); /* oklch */ color: oklch(40.0% 0.122 34.8);
Tailwind
colors: {
custom: {
50: '#aa6652',
500: '#7c2712',
950: '#000000',
},
}SCSS
$custom: #7c2712; $custom-light: #aa6652; $custom-dark: #000000;
JSON
{
"hex": "#7c2712",
"rgb": {
"r": 124,
"g": 39,
"b": 18
},
"hsl": {
"h": 11.887,
"s": 74.648,
"l": 27.843
},
"oklch": {
"l": 0.40029,
"c": 0.12225,
"h": 34.8
},
"luminance": 0.0578
}Semantic roles & 50–950 ramp
primary
#7C2712
secondary
#389AB2
accent
#CCF137
background
#FBF6F4
surface
#F6EBE7
border
#D0C6C3
text
#110602
muted
#807A78