#7C1940#7C1940
#7C1940 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.5% C 0.136 H 2.4°. Best body text is #FFFFFF at 10.14:1 contrast (WCAG AA passes).
Color values
| HEX | #7C1940 |
|---|---|
| RGB | rgb(124, 25, 64) |
| HSL | hsl(336, 66%, 29%) |
| HSV | hsv(336, 80%, 49%) |
| CMYK | cmyk(0%, 79.8%, 48.4%, 51.4%) |
| CIE-LAB | lab(27.71, 44.32, 1.99) |
| CIE-LCH | lch(27.71, 44.36, 2.57°) |
| OKLab | oklab(39.46% 0.1359 0.0056) |
| OKLCH | oklch(39.46% 0.136 2.4) |
| XYZ | xyz(9.5860, 5.3518, 5.3777) |
| Luminance | 0.0535 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.23
Red Purple
#820747
ΔE00 3.12
Merlot
#730039
ΔE00 3.37
Mulberry
#920A4E
ΔE00 4.71
Reddish Purple
#910951
ΔE00 5.13
Purple Red
#990147
ΔE00 5.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7C1940 #197C55
analogous
#7C1972 #7C1940 #7C2419
triadic
#7C1940 #407C19 #19407C
tetradic
#7C1940 #727C19 #197C55 #24197C
square
#7C1940 #727C19 #197C55 #24197C
split-complementary
#7C1940 #197C24 #19727C
monochromatic
#19050D #490F26 #7C1940 #AF235A #D73877
Accessibility & contrast
On white
10.14
#7C1940 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.07
#7C1940 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7C1940
10.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7C1940 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7C1940 | 1.00 | 10.14 | 2.07 | 10.14 |
| #FFFFFF | 10.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313541
Deuteranopia (green-blind)
#4B483E
Tritanopia (blue-blind)
#87032A
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #7c1940; /* rgb */ color: rgb(124, 25, 64); /* oklch */ color: oklch(39.5% 0.136 2.4);
Tailwind
colors: {
custom: {
50: '#a76074',
500: '#7c1940',
950: '#000000',
},
}SCSS
$custom: #7c1940; $custom-light: #a76074; $custom-dark: #000000;
JSON
{
"hex": "#7c1940",
"rgb": {
"r": 124,
"g": 25,
"b": 64
},
"hsl": {
"h": 336.364,
"s": 66.443,
"l": 29.216
},
"oklch": {
"l": 0.39462,
"c": 0.13603,
"h": 2.4
},
"luminance": 0.05351
}Semantic roles & 50–950 ramp
primary
#7C1940
secondary
#40B084
accent
#E9A63E
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B