#7C1737#7C1737
#7C1737 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.136 H 8.0°. Best body text is #FFFFFF at 10.32:1 contrast (WCAG AA passes).
Color values
| HEX | #7C1737 |
|---|---|
| RGB | rgb(124, 23, 55) |
| HSL | hsl(341, 69%, 29%) |
| HSV | hsv(341, 81%, 49%) |
| CMYK | cmyk(0%, 81.5%, 55.6%, 51.4%) |
| CIE-LAB | lab(27.23, 44.15, 7.37) |
| CIE-LCH | lch(27.23, 44.76, 9.48°) |
| OKLab | oklab(39.02% 0.1345 0.0189) |
| OKLCH | oklch(39.02% 0.136 8) |
| XYZ | xyz(9.3090, 5.1750, 4.1224) |
| Luminance | 0.0517 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.00
Red Wine
#8C0034
ΔE00 3.69
Wine (survey)
#80013F
ΔE00 4.07
Merlot
#730039
ΔE00 4.84
Red Purple
#820747
ΔE00 5.74
Wine Red
#7B0323
ΔE00 5.91
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7C1737 #177C5C
analogous
#7C176A #7C1737 #7C2A17
triadic
#7C1737 #377C17 #17377C
tetradic
#7C1737 #6A7C17 #177C5C #2A177C
square
#7C1737 #6A7C17 #177C5C #2A177C
split-complementary
#7C1737 #177C2A #176A7C
monochromatic
#1A050B #480D20 #7C1737 #B0214E #D93468
Accessibility & contrast
On white
10.32
#7C1737 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#7C1737 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7C1737
10.32:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7C1737 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7C1737 | 1.00 | 10.32 | 2.03 | 10.32 |
| #FFFFFF | 10.32 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.32 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323338
Deuteranopia (green-blind)
#4C4835
Tritanopia (blue-blind)
#880025
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #7c1737; /* rgb */ color: rgb(124, 23, 55); /* oklch */ color: oklch(39.0% 0.136 8.0);
Tailwind
colors: {
custom: {
50: '#a85f6d',
500: '#7c1737',
950: '#000000',
},
}SCSS
$custom: #7c1737; $custom-light: #a85f6d; $custom-dark: #000000;
JSON
{
"hex": "#7c1737",
"rgb": {
"r": 124,
"g": 23,
"b": 55
},
"hsl": {
"h": 340.99,
"s": 68.707,
"l": 28.824
},
"oklch": {
"l": 0.39019,
"c": 0.13578,
"h": 8
},
"luminance": 0.05174
}Semantic roles & 50–950 ramp
primary
#7C1737
secondary
#3EB18C
accent
#ECB43C
background
#FAF5F6
surface
#F5EAEB
border
#CFC6C6
text
#110507
muted
#80797A