#7B4D72#7B4D72

#7B4D72 is a mid, moderate pink. Relative luminance 0.107; OKLCH L 48.5% C 0.081 H 334.1°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#7B4D72
RGB	rgb(123, 77, 114)
HSL	hsl(312, 23%, 39%)
HSV	hsv(312, 37%, 48%)
CMYK	cmyk(0%, 37.4%, 7.3%, 51.8%)
CIE-LAB	lab(39.13, 25.55, -13.19)
CIE-LCH	lch(39.13, 28.75, 332.70°)
OKLab	oklab(48.54% 0.0731 -0.0354)
OKLCH	oklch(48.54% 0.081 334.1)
XYZ	xyz(13.8594, 10.7343, 17.2582)
Luminance	0.1073 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B4D72 #4D7B56

analogous

#6D4D7B #7B4D72 #7B4D5B

triadic

#7B4D72 #727B4D #4D727B

tetradic

#7B4D72 #7B6D4D #4D7B56 #4D5B7B

square

#7B4D72 #7B6D4D #4D7B56 #4D5B7B

split-complementary

#7B4D72 #5B7B4D #4D7B6D

monochromatic

#301E2C #55354F #7B4D72 #9F6694 #B78CAE

Accessibility & contrast

On white

6.67

#7B4D72 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#7B4D72 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7B4D72

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B4D72	#FFFFFF	#000000	##FFFFFF
##7B4D72	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D5873

Deuteranopia (green-blind)

#585F71

Tritanopia (blue-blind)

#7F4F5A

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7b4d72;
/* rgb */ color: rgb(123, 77, 114);
/* oklch */ color: oklch(48.5% 0.081 334.1);

Tailwind

colors: {
  custom: {
    50: '#a2809a',
    500: '#7b4d72',
    950: '#000000',
  },
}

SCSS

$custom: #7b4d72;
$custom-light: #a2809a;
$custom-dark: #000000;

JSON

{
  "hex": "#7b4d72",
  "rgb": {
    "r": 123,
    "g": 77,
    "b": 114
  },
  "hsl": {
    "h": 311.739,
    "s": 23,
    "l": 39.216
  },
  "oklch": {
    "l": 0.48541,
    "c": 0.08122,
    "h": 334.1
  },
  "luminance": 0.10734
}

Semantic roles & 50–950 ramp

primary

#7B4D72

secondary

#80A387

accent

#BF7968

background

#FAF7F9

surface

#F3EEF2

border

#CDC9CC

text

#0F0A0E

muted

#7F7C7E

Preview Lab

Preview with #7B4D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →