#7B4591#7B4591

#7B4591 is a mid, vivid purple. Relative luminance 0.105; OKLCH L 48.7% C 0.130 H 315.3°. Best body text is #FFFFFF at 6.77:1 contrast (WCAG AA passes).

Color values

HEX	#7B4591
RGB	rgb(123, 69, 145)
HSL	hsl(283, 36%, 42%)
HSV	hsv(283, 52%, 57%)
CMYK	cmyk(15.2%, 52.4%, 0%, 43.1%)
CIE-LAB	lab(38.75, 36.65, -32.79)
CIE-LCH	lch(38.75, 49.18, 318.18°)
OKLab	oklab(48.72% 0.0924 -0.0913)
OKLCH	oklch(48.72% 0.13 315.3)
XYZ	xyz(15.4065, 10.5120, 28.0000)
Luminance	0.1051 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B4591 #5B9145

analogous

#554591 #7B4591 #914581

triadic

#7B4591 #917B45 #45917B

tetradic

#7B4591 #915545 #5B9145 #458191

square

#7B4591 #915545 #5B9145 #458191

split-complementary

#7B4591 #819145 #459155

monochromatic

#351E3E #583168 #7B4591 #9B60B3 #B589C7

Accessibility & contrast

On white

6.77

#7B4591 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.10

#7B4591 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7B4591

6.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B4591	#FFFFFF	#000000	##FFFFFF
##7B4591	1.00	6.77	3.10	6.77
#FFFFFF	6.77	1.00	21.00	1.00
#000000	3.10	21.00	1.00	21.00
##FFFFFF	6.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#345894

Deuteranopia (green-blind)

#455D8F

Tritanopia (blue-blind)

#7A5164

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #7b4591;
/* rgb */ color: rgb(123, 69, 145);
/* oklch */ color: oklch(48.7% 0.130 315.3);

Tailwind

colors: {
  custom: {
    50: '#a37bb1',
    500: '#7b4591',
    950: '#000000',
  },
}

SCSS

$custom: #7b4591;
$custom-light: #a37bb1;
$custom-dark: #000000;

JSON

{
  "hex": "#7b4591",
  "rgb": {
    "r": 123,
    "g": 69,
    "b": 145
  },
  "hsl": {
    "h": 282.632,
    "s": 35.514,
    "l": 41.961
  },
  "oklch": {
    "l": 0.48723,
    "c": 0.12989,
    "h": 315.3
  },
  "luminance": 0.10512
}

Semantic roles & 50–950 ramp

primary

#7B4591

secondary

#8EB280

accent

#CC5C7C

background

#FAF7FA

surface

#F4EEF5

border

#CEC9CF

text

#0F0911

muted

#7F7B80

Preview Lab

Preview with #7B4591

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →