#7B40BF#7B40BF

#7B40BF is a mid, vivid violet. Relative luminance 0.116; OKLCH L 51.0% C 0.190 H 301.2°. Best body text is #FFFFFF at 6.31:1 contrast (WCAG AA passes).

Color values

HEX	#7B40BF
RGB	rgb(123, 64, 191)
HSL	hsl(268, 50%, 50%)
HSV	hsv(268, 66%, 75%)
CMYK	cmyk(35.6%, 66.5%, 0%, 25.1%)
CIE-LAB	lab(40.64, 50.28, -57.17)
CIE-LCH	lch(40.64, 76.14, 311.33°)
OKLab	oklab(51.02% 0.0985 -0.1626)
OKLCH	oklch(51.02% 0.19 301.2)
XYZ	xyz(19.4035, 11.6392, 50.5045)
Luminance	0.1164 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B40BF #84BF40

analogous

#4044BF #7B40BF #BB40BF

triadic

#7B40BF #BF7B40 #40BF7B

tetradic

#7B40BF #BF4044 #84BF40 #40BFBB

square

#7B40BF #BF4044 #84BF40 #40BFBB

split-complementary

#7B40BF #BFBB40 #44BF40

monochromatic

#402163 #5D3191 #7B40BF #9B6ECE #BA9CDE

Accessibility & contrast

On white

6.31

#7B40BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#7B40BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7B40BF

6.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B40BF	#FFFFFF	#000000	##FFFFFF
##7B40BF	1.00	6.31	3.33	6.31
#FFFFFF	6.31	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC3

Deuteranopia (green-blind)

#005FBC

Tritanopia (blue-blind)

#6D5D7A

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7b40bf;
/* rgb */ color: rgb(123, 64, 191);
/* oklch */ color: oklch(51.0% 0.190 301.2);

Tailwind

colors: {
  custom: {
    50: '#a679d3',
    500: '#7b40bf',
    950: '#000000',
  },
}

SCSS

$custom: #7b40bf;
$custom-light: #a679d3;
$custom-dark: #000000;

JSON

{
  "hex": "#7b40bf",
  "rgb": {
    "r": 123,
    "g": 64,
    "b": 191
  },
  "hsl": {
    "h": 267.874,
    "s": 49.804,
    "l": 50
  },
  "oklch": {
    "l": 0.51024,
    "c": 0.19017,
    "h": 301.2
  },
  "luminance": 0.11639
}

Semantic roles & 50–950 ramp

primary

#7B40BF

secondary

#AFCA91

accent

#D94E99

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7B40BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →