#7B3DA4#7B3DA4

#7B3DA4 is a mid, vivid violet. Relative luminance 0.102; OKLCH L 48.7% C 0.164 H 309.3°. Best body text is #FFFFFF at 6.89:1 contrast (WCAG AA passes).

Color values

HEX	#7B3DA4
RGB	rgb(123, 61, 164)
HSL	hsl(276, 46%, 44%)
HSV	hsv(276, 63%, 64%)
CMYK	cmyk(25%, 62.8%, 0%, 35.7%)
CIE-LAB	lab(38.25, 45.29, -45.04)
CIE-LCH	lch(38.25, 63.87, 315.16°)
OKLab	oklab(48.72% 0.1041 -0.127)
OKLCH	oklch(48.72% 0.164 309.3)
XYZ	xyz(16.5366, 10.2291, 36.2180)
Luminance	0.1023 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B3DA4 #66A43D

analogous

#483DA4 #7B3DA4 #A43D9A

triadic

#7B3DA4 #A47B3D #3DA47B

tetradic

#7B3DA4 #A4483D #66A43D #3D9AA4

square

#7B3DA4 #A4483D #66A43D #3D9AA4

split-complementary

#7B3DA4 #9AA43D #3DA448

monochromatic

#381C4B #5A2C77 #7B3DA4 #9A5CC2 #B588D3

Accessibility & contrast

On white

6.89

#7B3DA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.05

#7B3DA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7B3DA4

6.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B3DA4	#FFFFFF	#000000	##FFFFFF
##7B3DA4	1.00	6.89	3.05	6.89
#FFFFFF	6.89	1.00	21.00	1.00
#000000	3.05	21.00	1.00	21.00
##FFFFFF	6.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B57A7

Deuteranopia (green-blind)

#2F5BA2

Tritanopia (blue-blind)

#75516B

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7b3da4;
/* rgb */ color: rgb(123, 61, 164);
/* oklch */ color: oklch(48.7% 0.164 309.3);

Tailwind

colors: {
  custom: {
    50: '#a476bf',
    500: '#7b3da4',
    950: '#000000',
  },
}

SCSS

$custom: #7b3da4;
$custom-light: #a476bf;
$custom-dark: #000000;

JSON

{
  "hex": "#7b3da4",
  "rgb": {
    "r": 123,
    "g": 61,
    "b": 164
  },
  "hsl": {
    "h": 276.117,
    "s": 45.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.4872,
    "c": 0.1642,
    "h": 309.3
  },
  "luminance": 0.10229
}

Semantic roles & 50–950 ramp

primary

#7B3DA4

secondary

#98BD7F

accent

#D55287

background

#FAF7FB

surface

#F4EDF7

border

#CEC8D0

text

#100912

muted

#7F7B81

Preview Lab

Preview with #7B3DA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →