#7B37AB#7B37AB
#7B37AB is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.4% C 0.180 H 307.9°. Best body text is #FFFFFF at 7.05:1 contrast (WCAG AA passes).
Color values
| HEX | #7B37AB |
|---|---|
| RGB | rgb(123, 55, 171) |
| HSL | hsl(275, 51%, 44%) |
| HSV | hsv(275, 68%, 67%) |
| CMYK | cmyk(28.1%, 67.8%, 0%, 32.9%) |
| CIE-LAB | lab(37.63, 49.89, -50.22) |
| CIE-LCH | lch(37.63, 70.79, 314.81°) |
| OKLab | oklab(48.42% 0.1107 -0.1422) |
| OKLCH | oklch(48.42% 0.18 307.9) |
| XYZ | xyz(16.8837, 9.8838, 39.5385) |
| Luminance | 0.0988 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 4.52
Purple (survey)
#7E1E9C
ΔE00 4.85
Purply
#983FB2
ΔE00 6.22
Darkorchid
#9932CC
ΔE00 6.56
Royal Purple
#7851A9
ΔE00 6.56
Darkviolet
#9400D3
ΔE00 7.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B37AB #67AB37
analogous
#4137AB #7B37AB #AB37A1
triadic
#7B37AB #AB7B37 #37AB7B
tetradic
#7B37AB #AB4137 #67AB37 #37A1AB
square
#7B37AB #AB4137 #67AB37 #37A1AB
split-complementary
#7B37AB #A1AB37 #37AB41
monochromatic
#38194E #5A287D #7B37AB #9956C9 #B585D8
Accessibility & contrast
On white
7.05
#7B37AB on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.98
#7B37AB on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B37AB
7.05:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B37AB | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B37AB | 1.00 | 7.05 | 2.98 | 7.05 |
| #FFFFFF | 7.05 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.98 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.05 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0056AE
Deuteranopia (green-blind)
#1E59A8
Tritanopia (blue-blind)
#73506C
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #7b37ab; /* rgb */ color: rgb(123, 55, 171); /* oklch */ color: oklch(48.4% 0.180 307.9);
Tailwind
colors: {
custom: {
50: '#a573c5',
500: '#7b37ab',
950: '#000000',
},
}SCSS
$custom: #7b37ab; $custom-light: #a573c5; $custom-dark: #000000;
JSON
{
"hex": "#7b37ab",
"rgb": {
"r": 123,
"g": 55,
"b": 171
},
"hsl": {
"h": 275.172,
"s": 51.327,
"l": 44.314
},
"oklch": {
"l": 0.48423,
"c": 0.18021,
"h": 307.9
},
"luminance": 0.09884
}Semantic roles & 50–950 ramp
primary
#7B37AB
secondary
#99C17C
accent
#DB4D88
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#100813
muted
#7F7B82