#7B368D#7B368D

#7B368D is a mid, vivid purple. Relative luminance 0.088; OKLCH L 46.3% C 0.150 H 318.8°. Best body text is #FFFFFF at 7.62:1 contrast (WCAG AA passes).

Color values

HEX	#7B368D
RGB	rgb(123, 54, 141)
HSL	hsl(288, 45%, 38%)
HSV	hsv(288, 62%, 55%)
CMYK	cmyk(12.8%, 61.7%, 0%, 44.7%)
CIE-LAB	lab(35.54, 43.73, -35.43)
CIE-LCH	lch(35.54, 56.28, 320.99°)
OKLab	oklab(46.3% 0.1131 -0.0988)
OKLCH	oklch(46.3% 0.15 318.8)
XYZ	xyz(14.2946, 8.7730, 26.1345)
Luminance	0.0877 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B368D #488D36

analogous

#4F368D #7B368D #8D3673

triadic

#7B368D #8D7B36 #368D7B

tetradic

#7B368D #8D4F36 #488D36 #36738D

square

#7B368D #8D4F36 #488D36 #36738D

split-complementary

#7B368D #738D36 #368D4F

monochromatic

#2E1434 #542561 #7B368D #A147B9 #B874CA

Accessibility & contrast

On white

7.62

#7B368D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.75

#7B368D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B368D

7.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B368D	#FFFFFF	#000000	##FFFFFF
##7B368D	1.00	7.62	2.75	7.62
#FFFFFF	7.62	1.00	21.00	1.00
#000000	2.75	21.00	1.00	21.00
##FFFFFF	7.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#204F90

Deuteranopia (green-blind)

#3B568B

Tritanopia (blue-blind)

#7B445C

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #7b368d;
/* rgb */ color: rgb(123, 54, 141);
/* oklch */ color: oklch(46.3% 0.150 318.8);

Tailwind

colors: {
  custom: {
    50: '#a471af',
    500: '#7b368d',
    950: '#000000',
  },
}

SCSS

$custom: #7b368d;
$custom-light: #a471af;
$custom-dark: #000000;

JSON

{
  "hex": "#7b368d",
  "rgb": {
    "r": 123,
    "g": 54,
    "b": 141
  },
  "hsl": {
    "h": 287.586,
    "s": 44.615,
    "l": 38.235
  },
  "oklch": {
    "l": 0.46301,
    "c": 0.15018,
    "h": 318.8
  },
  "luminance": 0.08772
}

Semantic roles & 50–950 ramp

primary

#7B368D

secondary

#7BB26D

accent

#D4536E

background

#FAF7FA

surface

#F4EDF4

border

#CEC8CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #7B368D

Body copy rendered with the generated semantic roles for this colour.

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