#7B35AF#7B35AF
#7B35AF is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.5% C 0.187 H 307.0°. Best body text is #FFFFFF at 7.07:1 contrast (WCAG AA passes).
Color values
| HEX | #7B35AF |
|---|---|
| RGB | rgb(123, 53, 175) |
| HSL | hsl(274, 54%, 45%) |
| HSV | hsv(274, 70%, 69%) |
| CMYK | cmyk(29.7%, 69.7%, 0%, 31.4%) |
| CIE-LAB | lab(37.58, 51.76, -52.69) |
| CIE-LCH | lch(37.58, 73.86, 314.49°) |
| OKLab | oklab(48.47% 0.1125 -0.1494) |
| OKLCH | oklch(48.47% 0.187 307) |
| XYZ | xyz(17.1777, 9.8525, 41.5459) |
| Luminance | 0.0985 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 4.73
Purple (survey)
#7E1E9C
ΔE00 4.95
Darkorchid
#9932CC
ΔE00 6.27
Darkviolet
#9400D3
ΔE00 6.42
Purply
#983FB2
ΔE00 6.48
Bluey Purple
#6241C7
ΔE00 6.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B35AF #69AF35
analogous
#3E35AF #7B35AF #AF35A6
triadic
#7B35AF #AF7B35 #35AF7B
tetradic
#7B35AF #AF3E35 #69AF35 #35A6AF
square
#7B35AF #AF3E35 #69AF35 #35A6AF
split-complementary
#7B35AF #A6AF35 #35AF3E
monochromatic
#391951 #5A2780 #7B35AF #9956CC #B585DA
Accessibility & contrast
On white
7.07
#7B35AF on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.97
#7B35AF on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B35AF
7.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B35AF | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B35AF | 1.00 | 7.07 | 2.97 | 7.07 |
| #FFFFFF | 7.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0056B3
Deuteranopia (green-blind)
#1159AC
Tritanopia (blue-blind)
#72506E
Achromatopsia (no color)
#585858
Design tokens & code
CSS
--color: #7b35af; /* rgb */ color: rgb(123, 53, 175); /* oklch */ color: oklch(48.5% 0.187 307.0);
Tailwind
colors: {
custom: {
50: '#a672c8',
500: '#7b35af',
950: '#000000',
},
}SCSS
$custom: #7b35af; $custom-light: #a672c8; $custom-dark: #000000;
JSON
{
"hex": "#7b35af",
"rgb": {
"r": 123,
"g": 53,
"b": 175
},
"hsl": {
"h": 274.426,
"s": 53.509,
"l": 44.706
},
"oklch": {
"l": 0.48471,
"c": 0.18703,
"h": 307
},
"luminance": 0.09852
}Semantic roles & 50–950 ramp
primary
#7B35AF
secondary
#9BC47C
accent
#DD4B89
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#100813
muted
#7F7B82