#7B349E#7B349E

#7B349E is a mid, vivid purple. Relative luminance 0.091; OKLCH L 47.1% C 0.171 H 312.5°. Best body text is #FFFFFF at 7.43:1 contrast (WCAG AA passes).

Color values

HEX	#7B349E
RGB	rgb(123, 52, 158)
HSL	hsl(280, 50%, 41%)
HSV	hsv(280, 67%, 62%)
CMYK	cmyk(22.2%, 67.1%, 0%, 38%)
CIE-LAB	lab(36.24, 48.37, -44.65)
CIE-LCH	lch(36.24, 65.83, 317.29°)
OKLab	oklab(47.15% 0.1153 -0.1258)
OKLCH	oklch(47.15% 0.171 312.5)
XYZ	xyz(15.5668, 9.1360, 33.2845)
Luminance	0.0914 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B349E #579E34

analogous

#46349E #7B349E #9E348C

triadic

#7B349E #9E7B34 #349E7B

tetradic

#7B349E #9E4634 #579E34 #348C9E

square

#7B349E #9E4634 #579E34 #348C9E

split-complementary

#7B349E #8C9E34 #349E46

monochromatic

#331642 #572570 #7B349E #9C4BC4 #B579D3

Accessibility & contrast

On white

7.43

#7B349E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#7B349E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B349E

7.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B349E	#FFFFFF	#000000	##FFFFFF
##7B349E	1.00	7.43	2.83	7.43
#FFFFFF	7.43	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052A1

Deuteranopia (green-blind)

#2B579C

Tritanopia (blue-blind)

#774964

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #7b349e;
/* rgb */ color: rgb(123, 52, 158);
/* oklch */ color: oklch(47.1% 0.171 312.5);

Tailwind

colors: {
  custom: {
    50: '#a571bb',
    500: '#7b349e',
    950: '#000000',
  },
}

SCSS

$custom: #7b349e;
$custom-light: #a571bb;
$custom-dark: #000000;

JSON

{
  "hex": "#7b349e",
  "rgb": {
    "r": 123,
    "g": 52,
    "b": 158
  },
  "hsl": {
    "h": 280.189,
    "s": 50.476,
    "l": 41.176
  },
  "oklch": {
    "l": 0.47147,
    "c": 0.17065,
    "h": 312.5
  },
  "luminance": 0.09136
}

Semantic roles & 50–950 ramp

primary

#7B349E

secondary

#8ABC72

accent

#DA4E7C

background

#FAF7FB

surface

#F4EDF6

border

#CEC8D0

text

#100812

muted

#7F7B81

Preview Lab

Preview with #7B349E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →