#7B3296#7B3296

#7B3296 is a mid, vivid purple. Relative luminance 0.087; OKLCH L 46.4% C 0.165 H 315.6°. Best body text is #FFFFFF at 7.67:1 contrast (WCAG AA passes).

Color values

HEX	#7B3296
RGB	rgb(123, 50, 150)
HSL	hsl(284, 50%, 39%)
HSV	hsv(284, 67%, 59%)
CMYK	cmyk(18%, 66.7%, 0%, 41.2%)
CIE-LAB	lab(35.39, 47.57, -41.17)
CIE-LCH	lch(35.39, 62.91, 319.12°)
OKLab	oklab(46.37% 0.1181 -0.1156)
OKLCH	oklch(46.37% 0.165 315.6)
XYZ	xyz(14.8131, 8.6947, 29.7462)
Luminance	0.0869 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B3296 #4D9632

analogous

#493296 #7B3296 #96327F

triadic

#7B3296 #967B32 #32967B

tetradic

#7B3296 #964932 #4D9632 #327F96

square

#7B3296 #964932 #4D9632 #327F96

split-complementary

#7B3296 #7F9632 #329649

monochromatic

#30133A #552368 #7B3296 #9F44C1 #B772D0

Accessibility & contrast

On white

7.67

#7B3296 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#7B3296 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B3296

7.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B3296	#FFFFFF	#000000	##FFFFFF
##7B3296	1.00	7.67	2.74	7.67
#FFFFFF	7.67	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#044F99

Deuteranopia (green-blind)

#315594

Tritanopia (blue-blind)

#79455F

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #7b3296;
/* rgb */ color: rgb(123, 50, 150);
/* oklch */ color: oklch(46.4% 0.165 315.6);

Tailwind

colors: {
  custom: {
    50: '#a46fb5',
    500: '#7b3296',
    950: '#000000',
  },
}

SCSS

$custom: #7b3296;
$custom-light: #a46fb5;
$custom-dark: #000000;

JSON

{
  "hex": "#7b3296",
  "rgb": {
    "r": 123,
    "g": 50,
    "b": 150
  },
  "hsl": {
    "h": 283.8,
    "s": 50,
    "l": 39.216
  },
  "oklch": {
    "l": 0.46366,
    "c": 0.16525,
    "h": 315.6
  },
  "luminance": 0.08694
}

Semantic roles & 50–950 ramp

primary

#7B3296

secondary

#80B86C

accent

#DA4E74

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#100811

muted

#7F7B80

Preview Lab

Preview with #7B3296

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →