#7B321B#7B321B

#7B321B is a dark, moderate red. Relative luminance 0.066; OKLCH L 41.5% C 0.108 H 37.8°. Best body text is #FFFFFF at 9.07:1 contrast (WCAG AA passes).

Color values

HEX	#7B321B
RGB	rgb(123, 50, 27)
HSL	hsl(14, 64%, 29%)
HSV	hsv(14, 78%, 48%)
CMYK	cmyk(0%, 59.3%, 78%, 51.8%)
CIE-LAB	lab(30.81, 30.32, 29.72)
CIE-LCH	lch(30.81, 42.46, 44.42°)
OKLab	oklab(41.5% 0.0853 0.0661)
OKLCH	oklch(41.5% 0.108 37.8)
XYZ	xyz(9.5078, 6.5726, 1.8047)
Luminance	0.0657 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B321B #1B647B

analogous

#7B1B34 #7B321B #7B621B

triadic

#7B321B #1B7B32 #321B7B

tetradic

#7B321B #347B1B #1B647B #621B7B

square

#7B321B #347B1B #1B647B #621B7B

split-complementary

#7B321B #1B7B62 #1B347B

monochromatic

#190A06 #491E10 #7B321B #AD4626 #D4613C

Accessibility & contrast

On white

9.07

#7B321B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.31

#7B321B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B321B

9.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B321B	#FFFFFF	#000000	##FFFFFF
##7B321B	1.00	9.07	2.31	9.07
#FFFFFF	9.07	1.00	21.00	1.00
#000000	2.31	21.00	1.00	21.00
##FFFFFF	9.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#463E18

Deuteranopia (green-blind)

#584F19

Tritanopia (blue-blind)

#88222D

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #7b321b;
/* rgb */ color: rgb(123, 50, 27);
/* oklch */ color: oklch(41.5% 0.108 37.8);

Tailwind

colors: {
  custom: {
    50: '#a76c58',
    500: '#7b321b',
    950: '#000000',
  },
}

SCSS

$custom: #7b321b;
$custom-light: #a76c58;
$custom-dark: #000000;

JSON

{
  "hex": "#7b321b",
  "rgb": {
    "r": 123,
    "g": 50,
    "b": 27
  },
  "hsl": {
    "h": 14.375,
    "s": 64,
    "l": 29.412
  },
  "oklch": {
    "l": 0.41501,
    "c": 0.10795,
    "h": 37.8
  },
  "luminance": 0.06571
}

Semantic roles & 50–950 ramp

primary

#7B321B

secondary

#4395AF

accent

#BFE741

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110703

muted

#807A78

Preview Lab

Preview with #7B321B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →