#7B31B4#7B31B4

#7B31B4 is a mid, vivid violet. Relative luminance 0.097; OKLCH L 48.4% C 0.197 H 306.0°. Best body text is #FFFFFF at 7.14:1 contrast (WCAG AA passes).

Color values

HEX	#7B31B4
RGB	rgb(123, 49, 180)
HSL	hsl(274, 57%, 45%)
HSV	hsv(274, 73%, 71%)
CMYK	cmyk(31.7%, 72.8%, 0%, 29.4%)
CIE-LAB	lab(37.30, 54.71, -56.10)
CIE-LCH	lch(37.30, 78.36, 314.28°)
OKLab	oklab(48.39% 0.1158 -0.1594)
OKLCH	oklch(48.39% 0.197 306)
XYZ	xyz(17.5031, 9.7030, 44.1220)
Luminance	0.0970 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B31B4 #6AB431

analogous

#3A31B4 #7B31B4 #B431AC

triadic

#7B31B4 #B47B31 #31B47B

tetradic

#7B31B4 #B43A31 #6AB431 #31ACB4

square

#7B31B4 #B43A31 #6AB431 #31ACB4

split-complementary

#7B31B4 #ACB431 #31B43A

monochromatic

#391754 #5A2484 #7B31B4 #9952D0 #B682DD

Accessibility & contrast

On white

7.14

#7B31B4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.94

#7B31B4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B31B4

7.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B31B4	#FFFFFF	#000000	##FFFFFF
##7B31B4	1.00	7.14	2.94	7.14
#FFFFFF	7.14	1.00	21.00	1.00
#000000	2.94	21.00	1.00	21.00
##FFFFFF	7.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056B8

Deuteranopia (green-blind)

#0058B1

Tritanopia (blue-blind)

#715070

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #7b31b4;
/* rgb */ color: rgb(123, 49, 180);
/* oklch */ color: oklch(48.4% 0.197 306.0);

Tailwind

colors: {
  custom: {
    50: '#a670cb',
    500: '#7b31b4',
    950: '#000000',
  },
}

SCSS

$custom: #7b31b4;
$custom-light: #a670cb;
$custom-dark: #000000;

JSON

{
  "hex": "#7b31b4",
  "rgb": {
    "r": 123,
    "g": 49,
    "b": 180
  },
  "hsl": {
    "h": 273.893,
    "s": 57.205,
    "l": 44.902
  },
  "oklch": {
    "l": 0.48393,
    "c": 0.19705,
    "h": 306
  },
  "luminance": 0.09703
}

Semantic roles & 50–950 ramp

primary

#7B31B4

secondary

#9BC67B

accent

#E0478A

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100813

muted

#7F7B82

Preview Lab

Preview with #7B31B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →