#7B30AC#7B30AC
#7B30AC is a mid, vivid violet. Relative luminance 0.093; OKLCH L 47.7% C 0.190 H 308.4°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).
Color values
| HEX | #7B30AC |
|---|---|
| RGB | rgb(123, 48, 172) |
| HSL | hsl(276, 56%, 43%) |
| HSV | hsv(276, 72%, 67%) |
| CMYK | cmyk(28.5%, 72.1%, 0%, 32.5%) |
| CIE-LAB | lab(36.56, 53.32, -52.54) |
| CIE-LCH | lch(36.56, 74.86, 315.42°) |
| OKLab | oklab(47.68% 0.1181 -0.149) |
| OKLCH | oklch(47.68% 0.19 308.4) |
| XYZ | xyz(16.6702, 9.3037, 39.9393) |
| Luminance | 0.0930 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.93
Rebeccapurple
#663399
ΔE00 4.41
Darkviolet
#9400D3
ΔE00 6.38
Darkorchid
#9932CC
ΔE00 6.76
Purply
#983FB2
ΔE00 6.92
Bluey Purple
#6241C7
ΔE00 7.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B30AC #61AC30
analogous
#3D30AC #7B30AC #AC309F
triadic
#7B30AC #AC7B30 #30AC7B
tetradic
#7B30AC #AC3D30 #61AC30 #309FAC
square
#7B30AC #AC3D30 #61AC30 #309FAC
split-complementary
#7B30AC #9FAC30 #30AC3D
monochromatic
#37154C #59237C #7B30AC #9A4CCD #B57CDA
Accessibility & contrast
On white
7.34
#7B30AC on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#7B30AC on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B30AC
7.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B30AC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B30AC | 1.00 | 7.34 | 2.86 | 7.34 |
| #FFFFFF | 7.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0053B0
Deuteranopia (green-blind)
#0D57A9
Tritanopia (blue-blind)
#734C6B
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #7b30ac; /* rgb */ color: rgb(123, 48, 172); /* oklch */ color: oklch(47.7% 0.190 308.4);
Tailwind
colors: {
custom: {
50: '#a66fc5',
500: '#7b30ac',
950: '#000000',
},
}SCSS
$custom: #7b30ac; $custom-light: #a66fc5; $custom-dark: #000000;
JSON
{
"hex": "#7b30ac",
"rgb": {
"r": 123,
"g": 48,
"b": 172
},
"hsl": {
"h": 276.29,
"s": 56.364,
"l": 43.137
},
"oklch": {
"l": 0.47681,
"c": 0.19013,
"h": 308.4
},
"luminance": 0.09303
}Semantic roles & 50–950 ramp
primary
#7B30AC
secondary
#94C375
accent
#E04884
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#100813
muted
#7F7B82