#7B309E#7B309E

#7B309E is a mid, vivid purple. Relative luminance 0.088; OKLCH L 46.7% C 0.176 H 312.9°. Best body text is #FFFFFF at 7.61:1 contrast (WCAG AA passes).

Color values

HEX	#7B309E
RGB	rgb(123, 48, 158)
HSL	hsl(281, 53%, 40%)
HSV	hsv(281, 70%, 62%)
CMYK	cmyk(22.2%, 69.6%, 0%, 38%)
CIE-LAB	lab(35.58, 50.21, -45.71)
CIE-LCH	lch(35.58, 67.90, 317.69°)
OKLab	oklab(46.67% 0.1199 -0.1289)
OKLCH	oklch(46.67% 0.176 312.9)
XYZ	xyz(15.3958, 8.7939, 33.2275)
Luminance	0.0879 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B309E #539E30

analogous

#44309E #7B309E #9E308A

triadic

#7B309E #9E7B30 #309E7B

tetradic

#7B309E #9E4430 #539E30 #308A9E

square

#7B309E #9E4430 #539E30 #308A9E

split-complementary

#7B309E #8A9E30 #309E44

monochromatic

#321340 #56226F #7B309E #9D45C6 #B674D5

Accessibility & contrast

On white

7.61

#7B309E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.76

#7B309E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B309E

7.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B309E	#FFFFFF	#000000	##FFFFFF
##7B309E	1.00	7.61	2.76	7.61
#FFFFFF	7.61	1.00	21.00	1.00
#000000	2.76	21.00	1.00	21.00
##FFFFFF	7.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0050A1

Deuteranopia (green-blind)

#27559C

Tritanopia (blue-blind)

#774763

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #7b309e;
/* rgb */ color: rgb(123, 48, 158);
/* oklch */ color: oklch(46.7% 0.176 312.9);

Tailwind

colors: {
  custom: {
    50: '#a56fbb',
    500: '#7b309e',
    950: '#000000',
  },
}

SCSS

$custom: #7b309e;
$custom-light: #a56fbb;
$custom-dark: #000000;

JSON

{
  "hex": "#7b309e",
  "rgb": {
    "r": 123,
    "g": 48,
    "b": 158
  },
  "hsl": {
    "h": 280.909,
    "s": 53.398,
    "l": 40.392
  },
  "oklch": {
    "l": 0.46673,
    "c": 0.17603,
    "h": 312.9
  },
  "luminance": 0.08793
}

Semantic roles & 50–950 ramp

primary

#7B309E

secondary

#86BD6D

accent

#DD4B79

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#100812

muted

#7F7B81

Preview Lab

Preview with #7B309E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →