#7B308D#7B308D

#7B308D is a mid, vivid purple. Relative luminance 0.082; OKLCH L 45.5% C 0.159 H 319.3°. Best body text is #FFFFFF at 7.93:1 contrast (WCAG AA passes).

Color values

HEX	#7B308D
RGB	rgb(123, 48, 141)
HSL	hsl(288, 49%, 37%)
HSV	hsv(288, 66%, 55%)
CMYK	cmyk(12.8%, 66%, 0%, 44.7%)
CIE-LAB	lab(34.50, 46.61, -37.09)
CIE-LCH	lch(34.50, 59.57, 321.49°)
OKLab	oklab(45.54% 0.1207 -0.1037)
OKLCH	oklch(45.54% 0.159 319.3)
XYZ	xyz(14.0324, 8.2486, 26.0471)
Luminance	0.0825 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B308D #428D30

analogous

#4D308D #7B308D #8D3071

triadic

#7B308D #8D7B30 #308D7B

tetradic

#7B308D #8D4D30 #428D30 #30718D

square

#7B308D #8D4D30 #428D30 #30718D

split-complementary

#7B308D #718D30 #308D4D

monochromatic

#2B1132 #53205F #7B308D #A340BB #BA6BCD

Accessibility & contrast

On white

7.93

#7B308D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#7B308D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B308D

7.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B308D	#FFFFFF	#000000	##FFFFFF
##7B308D	1.00	7.93	2.65	7.93
#FFFFFF	7.93	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#134C90

Deuteranopia (green-blind)

#36548B

Tritanopia (blue-blind)

#7B405A

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #7b308d;
/* rgb */ color: rgb(123, 48, 141);
/* oklch */ color: oklch(45.5% 0.159 319.3);

Tailwind

colors: {
  custom: {
    50: '#a46eaf',
    500: '#7b308d',
    950: '#000000',
  },
}

SCSS

$custom: #7b308d;
$custom-light: #a46eaf;
$custom-dark: #000000;

JSON

{
  "hex": "#7b308d",
  "rgb": {
    "r": 123,
    "g": 48,
    "b": 141
  },
  "hsl": {
    "h": 288.387,
    "s": 49.206,
    "l": 37.059
  },
  "oklch": {
    "l": 0.45542,
    "c": 0.15912,
    "h": 319.3
  },
  "luminance": 0.08248
}

Semantic roles & 50–950 ramp

primary

#7B308D

secondary

#74B465

accent

#D94F6A

background

#FAF6FA

surface

#F4ECF4

border

#CEC7CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #7B308D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →