#7B308C#7B308C

#7B308C is a mid, vivid purple. Relative luminance 0.082; OKLCH L 45.5% C 0.158 H 319.8°. Best body text is #FFFFFF at 7.94:1 contrast (WCAG AA passes).

Color values

HEX#7B308C
RGBrgb(123, 48, 140)
HSLhsl(289, 49%, 37%)
HSVhsv(289, 66%, 55%)
CMYKcmyk(12.1%, 65.7%, 0%, 45.1%)
CIE-LABlab(34.43, 46.40, -36.58)
CIE-LCHlch(34.43, 59.09, 321.76°)
OKLaboklab(45.48% 0.1207 -0.1022)
OKLCHoklch(45.48% 0.158 319.8)
XYZxyz(13.9584, 8.2190, 25.6570)
Luminance0.0822 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7B308C #418C30
analogous
#4D308C #7B308C #8C306F
triadic
#7B308C #8C7B30 #308C7B
tetradic
#7B308C #8C4D30 #418C30 #306F8C
square
#7B308C #8C4D30 #418C30 #306F8C
split-complementary
#7B308C #6F8C30 #308C4D
monochromatic
#2B1131 #53205E #7B308C #A340BA #BA6ACC

Accessibility & contrast

On white

7.94
#7B308C on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.64
#7B308C on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B308C
7.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7B308C#FFFFFF#000000##FFFFFF
##7B308C1.007.942.647.94
#FFFFFF7.941.0021.001.00
#0000002.6421.001.0021.00
##FFFFFF7.941.0021.001.00

Color blindness preview

Protanopia (red-blind)
#154C8F
Deuteranopia (green-blind)
#37548A
Tritanopia (blue-blind)
#7B405A
Achromatopsia (no color)
#515151

Design tokens & code

CSS
--color: #7b308c;
/* rgb */ color: rgb(123, 48, 140);
/* oklch */ color: oklch(45.5% 0.158 319.8);
Tailwind
colors: {
  custom: {
    50: '#a46eae',
    500: '#7b308c',
    950: '#000000',
  },
}
SCSS
$custom: #7b308c;
$custom-light: #a46eae;
$custom-dark: #000000;
JSON
{
  "hex": "#7b308c",
  "rgb": {
    "r": 123,
    "g": 48,
    "b": 140
  },
  "hsl": {
    "h": 288.913,
    "s": 48.936,
    "l": 36.863
  },
  "oklch": {
    "l": 0.45478,
    "c": 0.15814,
    "h": 319.8
  },
  "luminance": 0.08218
}

Semantic roles & 50–950 ramp

primary
#7B308C
secondary
#73B364
accent
#D84F69
background
#FAF6FA
surface
#F4ECF4
border
#CEC7CE
text
#0F0710
muted
#7F7A7F

Preview Lab

Preview with #7B308C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7B308C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva