#7B2B72#7B2B72

#7B2B72 is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.4% C 0.142 H 332.4°. Best body text is #FFFFFF at 8.64:1 contrast (WCAG AA passes).

Color values

HEX	#7B2B72
RGB	rgb(123, 43, 114)
HSL	hsl(307, 48%, 33%)
HSV	hsv(307, 65%, 48%)
CMYK	cmyk(0%, 65%, 7.3%, 51.8%)
CIE-LAB	lab(32.16, 43.75, -23.95)
CIE-LCH	lch(32.16, 49.87, 331.30°)
OKLab	oklab(43.36% 0.1255 -0.0655)
OKLCH	oklch(43.36% 0.142 332.4)
XYZ	xyz(12.0695, 7.1545, 16.6616)
Luminance	0.0715 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B2B72 #2B7B34

analogous

#5C2B7B #7B2B72 #7B2B4A

triadic

#7B2B72 #727B2B #2B727B

tetradic

#7B2B72 #7B5C2B #2B7B34 #2B4A7B

square

#7B2B72 #7B5C2B #2B7B34 #2B4A7B

split-complementary

#7B2B72 #4A7B2B #2B7B5C

monochromatic

#200B1E #4E1B48 #7B2B72 #A83B9C #C65BBA

Accessibility & contrast

On white

8.64

#7B2B72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#7B2B72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B2B72

8.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B2B72	#FFFFFF	#000000	##FFFFFF
##7B2B72	1.00	8.64	2.43	8.64
#FFFFFF	8.64	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#284474

Deuteranopia (green-blind)

#425070

Tritanopia (blue-blind)

#80324A

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #7b2b72;
/* rgb */ color: rgb(123, 43, 114);
/* oklch */ color: oklch(43.4% 0.142 332.4);

Tailwind

colors: {
  custom: {
    50: '#a46a9b',
    500: '#7b2b72',
    950: '#000000',
  },
}

SCSS

$custom: #7b2b72;
$custom-light: #a46a9b;
$custom-dark: #000000;

JSON

{
  "hex": "#7b2b72",
  "rgb": {
    "r": 123,
    "g": 43,
    "b": 114
  },
  "hsl": {
    "h": 306.75,
    "s": 48.193,
    "l": 32.549
  },
  "oklch": {
    "l": 0.43355,
    "c": 0.14161,
    "h": 332.4
  },
  "luminance": 0.07154
}

Semantic roles & 50–950 ramp

primary

#7B2B72

secondary

#56AB60

accent

#D85F50

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F070E

muted

#7F7A7E

Preview Lab

Preview with #7B2B72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →