#7B294A#7B294A
#7B294A is a dark, moderate pink. Relative luminance 0.063; OKLCH L 41.3% C 0.118 H 358.8°. Best body text is #FFFFFF at 9.30:1 contrast (WCAG AA passes).
Color values
| HEX | #7B294A |
|---|---|
| RGB | rgb(123, 41, 74) |
| HSL | hsl(336, 50%, 32%) |
| HSV | hsv(336, 67%, 48%) |
| CMYK | cmyk(0%, 66.7%, 39.8%, 51.8%) |
| CIE-LAB | lab(30.14, 38.72, -1.16) |
| CIE-LCH | lch(30.14, 38.73, 358.29°) |
| OKLab | oklab(41.32% 0.1184 -0.0026) |
| OKLCH | oklch(41.32% 0.118 358.8) |
| XYZ | xyz(10.1980, 6.2924, 7.1547) |
| Luminance | 0.0629 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 4.47
Wine (survey)
#80013F
ΔE00 4.95
Mulberry
#920A4E
ΔE00 5.34
Reddish Purple
#910951
ΔE00 5.45
Merlot
#730039
ΔE00 5.81
Berry
#990F4B
ΔE00 6.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B294A #297B5A
analogous
#7B2973 #7B294A #7B3129
triadic
#7B294A #4A7B29 #294A7B
tetradic
#7B294A #737B29 #297B5A #31297B
square
#7B294A #737B29 #297B5A #31297B
split-complementary
#7B294A #297B31 #29737B
monochromatic
#1F0A13 #4D1A2E #7B294A #A93866 #C75784
Accessibility & contrast
On white
9.30
#7B294A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.26
#7B294A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B294A
9.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B294A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B294A | 1.00 | 9.30 | 2.26 | 9.30 |
| #FFFFFF | 9.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.26 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#383D4B
Deuteranopia (green-blind)
#4E4D48
Tritanopia (blue-blind)
#852136
Achromatopsia (no color)
#474747
Design tokens & code
CSS
--color: #7b294a; /* rgb */ color: rgb(123, 41, 74); /* oklch */ color: oklch(41.3% 0.118 358.8);
Tailwind
colors: {
custom: {
50: '#a5687c',
500: '#7b294a',
950: '#000000',
},
}SCSS
$custom: #7b294a; $custom-light: #a5687c; $custom-dark: #000000;
JSON
{
"hex": "#7b294a",
"rgb": {
"r": 123,
"g": 41,
"b": 74
},
"hsl": {
"h": 335.854,
"s": 50,
"l": 32.157
},
"oklch": {
"l": 0.41321,
"c": 0.1184,
"h": 358.8
},
"luminance": 0.06291
}Semantic roles & 50–950 ramp
primary
#7B294A
secondary
#53AC89
accent
#DAA14E
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#100609
muted
#7F7A7B