#7B2940#7B2940
#7B2940 is a dark, moderate pink. Relative luminance 0.062; OKLCH L 41.0% C 0.115 H 6.6°. Best body text is #FFFFFF at 9.40:1 contrast (WCAG AA passes).
Color values
| HEX | #7B2940 |
|---|---|
| RGB | rgb(123, 41, 64) |
| HSL | hsl(343, 50%, 32%) |
| HSV | hsv(343, 67%, 48%) |
| CMYK | cmyk(0%, 66.7%, 48%, 51.8%) |
| CIE-LAB | lab(29.83, 37.60, 5.00) |
| CIE-LCH | lch(29.83, 37.93, 7.58°) |
| OKLab | oklab(40.99% 0.1145 0.0132) |
| OKLCH | oklch(40.99% 0.115 6.6) |
| XYZ | xyz(9.8875, 6.1682, 5.5194) |
| Luminance | 0.0617 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.61
Wine (survey)
#80013F
ΔE00 5.55
Red Wine
#8C0034
ΔE00 5.94
Bordeaux
#7B002C
ΔE00 6.00
Red Purple
#820747
ΔE00 6.33
Merlot
#730039
ΔE00 6.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B2940 #297B64
analogous
#7B2969 #7B2940 #7B3B29
triadic
#7B2940 #407B29 #29407B
tetradic
#7B2940 #697B29 #297B64 #3B297B
square
#7B2940 #697B29 #297B64 #3B297B
split-complementary
#7B2940 #297B3B #29697B
monochromatic
#1F0A10 #4D1A28 #7B2940 #A93858 #C75777
Accessibility & contrast
On white
9.40
#7B2940 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.23
#7B2940 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B2940
9.40:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B2940 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B2940 | 1.00 | 9.40 | 2.23 | 9.40 |
| #FFFFFF | 9.40 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.23 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.40 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A3C41
Deuteranopia (green-blind)
#504C3E
Tritanopia (blue-blind)
#861E32
Achromatopsia (no color)
#464646
Design tokens & code
CSS
--color: #7b2940; /* rgb */ color: rgb(123, 41, 64); /* oklch */ color: oklch(41.0% 0.115 6.6);
Tailwind
colors: {
custom: {
50: '#a56874',
500: '#7b2940',
950: '#000000',
},
}SCSS
$custom: #7b2940; $custom-light: #a56874; $custom-dark: #000000;
JSON
{
"hex": "#7b2940",
"rgb": {
"r": 123,
"g": 41,
"b": 64
},
"hsl": {
"h": 343.171,
"s": 50,
"l": 32.157
},
"oklch": {
"l": 0.40993,
"c": 0.11529,
"h": 6.6
},
"luminance": 0.06167
}Semantic roles & 50–950 ramp
primary
#7B2940
secondary
#53AC93
accent
#DAB24E
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100608
muted
#7F7A7B