#7B291B#7B291B

#7B291B is a dark, moderate red. Relative luminance 0.059; OKLCH L 40.2% C 0.117 H 32.0°. Best body text is #FFFFFF at 9.65:1 contrast (WCAG AA passes).

Color values

HEX	#7B291B
RGB	rgb(123, 41, 27)
HSL	hsl(9, 64%, 29%)
HSV	hsv(9, 78%, 48%)
CMYK	cmyk(0%, 66.7%, 78%, 51.8%)
CIE-LAB	lab(29.10, 34.84, 27.88)
CIE-LCH	lch(29.10, 44.62, 38.67°)
OKLab	oklab(40.21% 0.0993 0.0622)
OKLCH	oklch(40.21% 0.117 32)
XYZ	xyz(9.1601, 5.8773, 1.6888)
Luminance	0.0588 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B291B #1B6D7B

analogous

#7B1B3D #7B291B #7B591B

triadic

#7B291B #1B7B29 #291B7B

tetradic

#7B291B #3D7B1B #1B6D7B #591B7B

square

#7B291B #3D7B1B #1B6D7B #591B7B

split-complementary

#7B291B #1B7B59 #1B3D7B

monochromatic

#190806 #491810 #7B291B #AD3A26 #D4523C

Accessibility & contrast

On white

9.65

#7B291B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#7B291B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B291B

9.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B291B	#FFFFFF	#000000	##FFFFFF
##7B291B	1.00	9.65	2.18	9.65
#FFFFFF	9.65	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#403919

Deuteranopia (green-blind)

#544B18

Tritanopia (blue-blind)

#881326

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #7b291b;
/* rgb */ color: rgb(123, 41, 27);
/* oklch */ color: oklch(40.2% 0.117 32.0);

Tailwind

colors: {
  custom: {
    50: '#a86758',
    500: '#7b291b',
    950: '#000000',
  },
}

SCSS

$custom: #7b291b;
$custom-light: #a86758;
$custom-dark: #000000;

JSON

{
  "hex": "#7b291b",
  "rgb": {
    "r": 123,
    "g": 41,
    "b": 27
  },
  "hsl": {
    "h": 8.75,
    "s": 64,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40208,
    "c": 0.11715,
    "h": 32
  },
  "luminance": 0.05876
}

Semantic roles & 50–950 ramp

primary

#7B291B

secondary

#439FAF

accent

#CFE741

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110603

muted

#807A78

Preview Lab

Preview with #7B291B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →