#7B288B#7B288B

#7B288B is a dark, vivid purple. Relative luminance 0.076; OKLCH L 44.5% C 0.168 H 320.7°. Best body text is #FFFFFF at 8.34:1 contrast (WCAG AA passes).

Color values

HEX	#7B288B
RGB	rgb(123, 40, 139)
HSL	hsl(290, 55%, 35%)
HSV	hsv(290, 71%, 55%)
CMYK	cmyk(11.5%, 71.2%, 0%, 45.5%)
CIE-LAB	lab(33.12, 49.71, -38.06)
CIE-LCH	lch(33.12, 62.60, 322.56°)
OKLab	oklab(44.51% 0.1301 -0.1064)
OKLCH	oklch(44.51% 0.168 320.7)
XYZ	xyz(13.5868, 7.5933, 25.1711)
Luminance	0.0759 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B288B #388B28

analogous

#49288B #7B288B #8B2869

triadic

#7B288B #8B7B28 #288B7B

tetradic

#7B288B #8B4928 #388B28 #28698B

square

#7B288B #8B4928 #388B28 #28698B

split-complementary

#7B288B #698B28 #288B49

monochromatic

#270D2C #511A5B #7B288B #A536BB #BE5DD0

Accessibility & contrast

On white

8.34

#7B288B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.52

#7B288B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B288B

8.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B288B	#FFFFFF	#000000	##FFFFFF
##7B288B	1.00	8.34	2.52	8.34
#FFFFFF	8.34	1.00	21.00	1.00
#000000	2.52	21.00	1.00	21.00
##FFFFFF	8.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00488E

Deuteranopia (green-blind)

#325189

Tritanopia (blue-blind)

#7C3A56

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #7b288b;
/* rgb */ color: rgb(123, 40, 139);
/* oklch */ color: oklch(44.5% 0.168 320.7);

Tailwind

colors: {
  custom: {
    50: '#a46aad',
    500: '#7b288b',
    950: '#000000',
  },
}

SCSS

$custom: #7b288b;
$custom-light: #a46aad;
$custom-dark: #000000;

JSON

{
  "hex": "#7b288b",
  "rgb": {
    "r": 123,
    "g": 40,
    "b": 139
  },
  "hsl": {
    "h": 290.303,
    "s": 55.307,
    "l": 35.098
  },
  "oklch": {
    "l": 0.44514,
    "c": 0.16807,
    "h": 320.7
  },
  "luminance": 0.07593
}

Semantic roles & 50–950 ramp

primary

#7B288B

secondary

#68B659

accent

#DF4961

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#100710

muted

#7F7A7F

Preview Lab

Preview with #7B288B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →